On July 17, 2017, Paul Pierce signed a ceremonial contract with the Boston Celtics and officially retired as a Celtic after playing 19 seasons and winning one championship with the Celtics.
On July 19, 2017, James Jones was announced to be the vice president of basketball operations for the Phoenix Suns, which signified his retirement after playing 14 seasons and winning two championships with the Miami Heat and one championship with the Cleveland Cavaliers.
On August 15, 2017, Tayshaun Prince was announced to be assistant general manager for the Memphis Grizzlies, which signified his retirement after playing 15 seasons and winning one championship with the Detroit Pistons.
On September 2, 2017, Primož Brezec announced his retirement after 21 professional seasons. Brezec had played in Russia, Cyprus, Kuwait, and his native country Slovenia since last playing in the NBA during the 2009–10 NBA season.
For the first time since the inauguration of the BAA, there would be no coaching changes entering the regular season. In fact, the 536 days from Dave Joerger being fired as coach of the Memphis Grizzlies to the day the Phoenix Suns fired Earl Watson as head coach would be the longest period in NBA history without any coaching changes occur.
On August 9, 2017, the NBA announced that the Brooklyn Nets would play two regular season games at Mexico City Arena in Mexico City, Mexico. On December 7, 2017, the Nets played against the Oklahoma City Thunder and on December 9, 2017, they matched up against the Miami Heat. The Nets prevailed 100–95 over the Thunder in their first game, but lost to the Heat 101–89 in their second game.
Nike will be the official on-court apparel provider beginning with the 2017–18 season. During this time, each team will be provided with four different jersey apparel that will be displayed throughout the seasons: the "Association Edition", "Icon Edition", "Statement Edition" (tentatively called the "Athlete's Mindset Edition"), and "City Edition" (tentatively called the "Community Edition") jerseys will replace the more typical home and road jersey ideas with alternatives also being included every now and then as well. In addition to those jerseys, eight teams will also be provided a "Classic Edition" jersey to commemorate some of their past designs throughout the season. For the first time in league history, the manufacturer's logo will appear on the team uniforms, making the NBA the last professional sports league in North America to have the manufacturer's logo appear on the team uniform.
Advertisements begin to appear on league uniforms starting this season. With this, the NBA became the first of the "Big Four" North American professional sports league to use corporate sponsorship patches on its jerseys. As of November 13, 2017, nineteen teams have confirmed to sign uniform sponsorship deals:
On July 6, 2017, the NBA unveiled an update to its logo, featuring new typography and a modified color scheme.
The regular season started eight days earlier than the previous season. This move by the NBA aims for fewer "back-to-back" games, even fewer than the previous season which had already reached an all-time low to help address teams that are "resting" their superstars.
The NBA decreased the maximum number of timeouts in a regulation game from 18 to 14. The three team timeouts during the last two minutes of the game were also decreased to two per team in the last three minutes to improve the flow and pace of the game.
The trade deadline was moved from four days after the NBA All-Star Game to ten days before it, so teams can settle their rosters before the All-Star break.
Free-throw shooters will be assessed a delay-of-game violation if they venture outside of the three-point line in between attempts.
Referees can now assess dangerous closeouts of defenders to jump shooters with little space to land for a technical or a flagrant foul. Informally dubbed as the "Zaza rule". Also, officials can now assess if a player is in a shooting motion when determining if a perimeter foul is a shooting or a common foul. The type of foul will be determined on the sequencing of the player's movement if the foul happened before or after the player starts a shooting motion. Additionally, they can also assess an offensive foul if an offensive player intentionally lunged into the defender or locked arms to create contact, a rule informally dubbed as the "Harden rule".
On September 28, 2017, the NBA board of governors approved the changes to draft lottery system to discourage teams from losing on purpose. Starting with the 2018–19 NBA season, the teams with three worst records will have equal odds at the #1 pick. In addition, the revised draft lottery will consist of selecting the top four teams instead of the usual three that occurred for over two decades. The approval for the change was nearly unanimous, with only the Oklahoma City Thunder voting against the change and the Dallas Mavericks abstaining from voting.
On October 3, 2017, the NBA and NBPA announced the changes to the NBA All-Star Game format. The vote leaders for each conferences will be assigned as team captains and will be able to select players from the rest of the starters and the reserves, regardless of the conference they play in, to form their own teams. The newly formed teams will also play for a charity of choice to help the games remain competitive. This marks the first time, the conferences will not play against each other since the inaugural All-Star game. Selection process will remain the same.
On October 18, 2017, Brooklyn Nets point guard Jeremy Lin fell to the ground hard after making a layup when playing the Indiana Pacers, causing him to miss the entire season. He suffered a ruptured patellar tendon of his right knee.
That same day, in the season opening game for the Portland Trail Blazers and Phoenix Suns, the Trail Blazers would defeat the Suns 124–76 in what would be the greatest deficit for a season-opening game in league history.
On October 25, 2017, the Cleveland Cavaliers' LeBron James, normally a frontcourt player, recorded his 56th career triple-double and 1st career triple-double as starting point guard.
On November 3, 2017, LeBron James scored 57 points for the night and his 29,000th career point, becoming the youngest player, and just the seventh overall, to reach that mark (32 years, 309 days). LeBron James also passed both Kevin Garnett for 12th on the NBA's all-time field goals list (with 10,506 career field goals to his name) and passed John Havlicek for 11th on the NBA's all-time field goals list with 10,514 career field goals.
On November 7, 2017, Ben Simmons became the only player in NBA history with at least 170 points, 100 rebounds and 80 assists in his team's first 10 games.
On November 7, 2017, the Sacramento Kings set a record for most points scored before a starter scored. The King's bench scored the team's first 29 points before Willie Cauley-Stein scored a free throw at 4:08 of the second quarter. The previous record was held by the Milwaukee Bucks at 23 points set on April 5, 2011 against the Orlando Magic.
On November 11, 2017, Lonzo Ball became the youngest player in NBA history to record a triple-double at 20 years and 15 days old. He recorded 19 points, 13 assists and 12 rebounds. The previous record holder was LeBron James' at 20 years and 20 days old.
On November 14, 2017, the Boston Celtics became the first team in NBA history to win at least 13 straight games after starting the season 0–2. The winning streak ended at 16 when they lost to the Miami Heat on November 22, 2017.
On November 15, 2017, the Atlanta Hawks set a franchise record for their largest margin of victory in a win against the Sacramento Kings at 46 points, 126-80. The previous record was set on February 12, 1965 at a 44-point margin when the St. Louis Hawks beat the Baltimore Bullets, 144-100.
On November 28, 2017, LeBron James was ejected for the first time in his career after contesting a non-call following a drive to the basket against the Miami Heat. He had gone 1,081 games without disqualification.
On January 23, 2018, LeBron James scored his 30,000th point at the age of 33 years old and 24 days surpassing Kobe Bryant as the youngest player to do so, as well as being just the 7th player to join the 30,000-point club. Additionally, he became the first player in NBA history with 30,000 points, 7,000 rebounds and 7,000 assists.
On January 27, 2018, Carmelo Anthony became the 21st player in NBA history to reach 25,000 points.
On January 28, 2018, Manu Ginobili and Vince Carter, marked the first time in NBA history that two 40 year-old players scored 15 points or more in the same game with Ginobili scoring 15 points and Carter scoring 21 points.
On January 30, 2018, James Harden becomes the first player in NBA history to record a triple-double with at least 60 points scored in a game, he recorded 60 points, 10 rebounds and 11 assists. This marks the highest scored points for a player with a triple-double. He also set a franchise scoring record that was previously held by Calvin Murphy.
On February 5, 2018, Dirk Nowitzki became the 6th player in NBA history to reach 50,000 minutes played. He also surpassed Elvin Hayes for top 5 in the process. Coincidentally, his name was incorrectly spelled as "Nowitkzi" on his jersey.
On February 12, 2018, T. J. McConnell of the Philadelphia 76ers recorded a triple-double while coming off the bench, this marks the first time in franchise history that a reserve recorded a triple-double. He recorded 10 points, 11 assists and 10 rebounds while also adding a career-high 6 steals.
On February 15, 2018, Nikola Jokić of the Denver Nuggets recorded the fastest triple-double in NBA history, with his feat in fourteen minutes and 33 seconds, beating previous record holder Jim Tucker's time of seventeen minutes set in 1955.
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