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Advertising lacks diversity – Daily AdWeek Digest #2
Advertising lacks diversity – Daily AdWeek Digest #2
Published: 2015/03/25
Channel: The Drum
Adobe THINK TANK // AdWeek // Jackie Huba
Adobe THINK TANK // AdWeek // Jackie Huba
Published: 2017/01/18
Channel: Adobe Experience Cloud
Adweek
Adweek's Top Ads of 2014
Published: 2014/12/10
Channel: WNLOTV
Kerry Washington Calls out AdWeek Cover | ABC News
Kerry Washington Calls out AdWeek Cover | ABC News
Published: 2016/04/06
Channel: ABC News
Kerry Washington Calls Out
Kerry Washington Calls Out 'Adweek' For Photoshopping Her Cover in the Classiest Way
Published: 2016/04/06
Channel: Entertainment Tonight
Cecily Strong - Adweek Interview (2013)
Cecily Strong - Adweek Interview (2013)
Published: 2017/02/27
Channel: Baby Ninja
Claire Beale at AdWeek
Claire Beale at AdWeek
Published: 2015/03/25
Channel: Campaign
Our Chief Strategy Officer, David Grainger Speaking at AdWeek
Our Chief Strategy Officer, David Grainger Speaking at AdWeek
Published: 2017/03/31
Channel: m/SIX Agency
Google and YouTube @ Adweek Europe 2015
Google and YouTube @ Adweek Europe 2015
Published: 2015/03/31
Channel: Think with Google UK
Adweek describing the solar system
Adweek describing the solar system
Published: 2017/07/03
Channel: Raghvendra Shirodkar
Adweek
Adweek's "10 Best Ads of 2014" revealed
Published: 2014/12/01
Channel: CBS This Morning
A company needs a mission – Daily AdWeek Digest #1
A company needs a mission – Daily AdWeek Digest #1
Published: 2015/03/23
Channel: The Drum
ADweek 2014
ADweek 2014
Published: 2014/12/03
Channel: ADverb NM
The LinkedIn Hub Talks to VP of ConnectedID Philipp Tsipman at AdWeek
The LinkedIn Hub Talks to VP of ConnectedID Philipp Tsipman at AdWeek
Published: 2016/11/22
Channel: MediaMath
Adobe THINK TANK/ AdWeek NYC / David Polinchock
Adobe THINK TANK/ AdWeek NYC / David Polinchock
Published: 2016/09/27
Channel: Adobe Experience Cloud
AdWeek Tone and Talent
AdWeek Tone and Talent
Published: 2013/09/02
Channel: TwitterUK
Bing wraps up AdWeek Europe 2016
Bing wraps up AdWeek Europe 2016
Published: 2016/04/29
Channel: Bing Ads
Adobe THINK TANK/ AdWeek NYC / Nigel Morris
Adobe THINK TANK/ AdWeek NYC / Nigel Morris
Published: 2016/09/27
Channel: Adobe Experience Cloud
AdWeek: Budweiser Super Bowl Ad Will Resonate
AdWeek: Budweiser Super Bowl Ad Will Resonate
Published: 2017/02/02
Channel: Associated Press
Take a Tour of T3 | Adweek
Take a Tour of T3 | Adweek
Published: 2015/10/15
Channel: T3
AdWeek 2014 - adomik COO
AdWeek 2014 - adomik COO
Published: 2014/10/09
Channel: adomik
Adobe THINK TANK/ AdWeek NYC / Bonin Bough
Adobe THINK TANK/ AdWeek NYC / Bonin Bough
Published: 2016/09/27
Channel: Adobe Experience Cloud
В Ташкенте состоится Неделя маркетинга и рекламы – ADWEEK.UZ
В Ташкенте состоится Неделя маркетинга и рекламы – ADWEEK.UZ
Published: 2016/03/14
Channel: Телеканал UZREPORT TV
Adobe THINK TANK/ AdWeek NYC / Richard Edelman
Adobe THINK TANK/ AdWeek NYC / Richard Edelman
Published: 2016/09/27
Channel: Adobe Experience Cloud
Elevenses - Product updates from AdWeek (19.10.2016)
Elevenses - Product updates from AdWeek (19.10.2016)
Published: 2016/10/19
Channel: Google Partners Livestream
Arif Durrani from Campaign interviews Sir Martin Sorrell at AdWeek Europe
Arif Durrani from Campaign interviews Sir Martin Sorrell at AdWeek Europe
Published: 2015/03/24
Channel: Campaign
AC/DC "Beyond the Thunder" movie segment featured in ADWEEK
AC/DC "Beyond the Thunder" movie segment featured in ADWEEK
Published: 2012/10/16
Channel: kurtsquiers
AdWeek
AdWeek's Six Questions with Ophir Tanz
Published: 2013/01/16
Channel: GumGum
Adblocking panel at AdWeek Europe
Adblocking panel at AdWeek Europe
Published: 2016/09/19
Channel: PageFair
Adweek
Adweek's New Model Agencies: ROKKAN
Published: 2013/02/22
Channel: Rokkan
AdWeek Not PlaidWeek.mov
AdWeek Not PlaidWeek.mov
Published: 2010/08/26
Channel: advertisingweekdc
Tashkent to host Week of marketing and advertising - ADWEEK.UZ
Tashkent to host Week of marketing and advertising - ADWEEK.UZ
Published: 2016/03/14
Channel: Телеканал UZREPORT TV
Adobe THINK TANK/ AdWeek NYC / Tim Waddell
Adobe THINK TANK/ AdWeek NYC / Tim Waddell
Published: 2016/09/27
Channel: Adobe Experience Cloud
Snoop Dogg Performs at Adweek XWII
Snoop Dogg Performs at Adweek XWII
Published: 2015/10/11
Channel: mateophoto
Adobe THINK TANK / AdWeek NYC / Rana June
Adobe THINK TANK / AdWeek NYC / Rana June
Published: 2016/09/27
Channel: Adobe Experience Cloud
The Russ Belville Show #432   Cheryl Shuman AdWeek Cover Story
The Russ Belville Show #432 Cheryl Shuman AdWeek Cover Story
Published: 2014/07/31
Channel: Russ Belville
Fetch GM Guillaume Lelait talks to Adweek
Fetch GM Guillaume Lelait talks to Adweek
Published: 2015/01/28
Channel: Fetch
Toshkentda 19-27 aprel kunlari ADWEEK.UZ - marketing va reklama xaftaligi bo
Toshkentda 19-27 aprel kunlari ADWEEK.UZ - marketing va reklama xaftaligi bo'lib o'tadi
Published: 2016/03/14
Channel: Телеканал UZREPORT TV
BTS Tim Daly Adweek
BTS Tim Daly Adweek
Published: 2014/10/02
Channel: Catherine Barton
Adweek ARC Awards at the 2018 Sundance Film Festival!
Adweek ARC Awards at the 2018 Sundance Film Festival!
Published: 2017/09/21
Channel: BrandStorytelling.tv
Steve Jobs Takes His Rightful Place in
Steve Jobs Takes His Rightful Place in 'Crazy Ones' Ad | Adweek.mp4
Published: 2011/08/30
Channel: Charly Sarti
WOWPresents The Weekly WOW Report - RuPaul Covers Adweek, Girlfriend Intervention, & More!
WOWPresents The Weekly WOW Report - RuPaul Covers Adweek, Girlfriend Intervention, & More!
Published: 2014/08/15
Channel: WOWPresents
AdWeek: Teaser Super Bowl Ads Add Hype
AdWeek: Teaser Super Bowl Ads Add Hype
Published: 2013/01/31
Channel: Associated Press
Brands, Music and YouTube ft. Candice Morrissey, Google at Adweek Europe
Brands, Music and YouTube ft. Candice Morrissey, Google at Adweek Europe
Published: 2015/03/27
Channel: Think with Google UK
Adobe THINK TANK/ AdWeek NYC / Anna Fieler
Adobe THINK TANK/ AdWeek NYC / Anna Fieler
Published: 2016/09/27
Channel: Adobe Experience Cloud
AdWeek RAV4 Climbing Wall 1
AdWeek RAV4 Climbing Wall 1
Published: 2017/04/19
Channel: Out of Home America Wilkins
CAMPAIGN TV @ ADWEEK EUROPE: Should you take your agency abroad?
CAMPAIGN TV @ ADWEEK EUROPE: Should you take your agency abroad?
Published: 2016/04/18
Channel: Campaign
AOL Running Man victory dance at Ad Week 2009 #adweek #adwk
AOL Running Man victory dance at Ad Week 2009 #adweek #adwk
Published: 2009/09/23
Channel: Frank Gruber
Adobe THINK TANK/ AdWeek NYC / Jim Butler
Adobe THINK TANK/ AdWeek NYC / Jim Butler
Published: 2016/09/27
Channel: Adobe Experience Cloud
Commercial - Adweek Brand_(480p)
Commercial - Adweek Brand_(480p)
Published: 2010/11/29
Channel: SalloooMa1
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WIKIPEDIA ARTICLE

From Wikipedia, the free encyclopedia
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Adweek
Adweek logo.png
Executive editor James Cooper
Categories Global advertising
Frequency Weekly, with multiple editions
Year founded 1978; 39 years ago (1978)
Company Beringer Capital
Country United States
Based in New York City, New York, U.S.
Language English
Website adweek.com
ISSN 0199-2864

Adweek (or Ad Week) is a weekly American advertising trade publication that was first published in 1978.[1] Adweek covers creativity, client–agency relationships, global advertising, accounts in review, and new campaigns. During this time, it has covered several notable shifts, including cable television, the shift away from commission-based agency fees, and the Internet.

As the second-largest advertising-trade publication,[2] its main competitor is Advertising Age.[3] Adweek also operates various blogs focusing on the advertising and mass media industry, including its flagship AdFreak blog and the Adweek Blog Network, which was formed from the assets of Mediabistro.

Related publications include Adweek Magazine's Technology Marketing (ISSN 1536-2272), and Adweek's Marketing Week (ISSN 0892-8274).[1]

History[edit]

In 1990, Affiliated Publications Inc., which publishes The Boston Globe, agreed to acquire 80 percent of the outstanding common stock of A/S/M Communications Inc., which published Adweek.[4] The magazine stabilized in the 1990s.[5]

In April 2008, Adweek's editor of ten years Alison Fahey was promoted to publisher and editorial director. She was replaced as editor by Mike Chapman, formerly of the Economist Intelligence Unit and eMarketer.[6]

On July 17, 2016, Canadian private equity firm Beringer Capital announced that it had acquired Adweek.[7]

Blog network[edit]

On January 15, 2015, following the acquisition of their previous parent, Mediabistro, by Prometheus Global Media, Adweek formed the "Adweek Blog Network"—which consists of several B2B blogs focusing on aspects of the mass media industry. They include AgencySpy, which focuses on advertising agencies, Fishbowl DC, a blog focusing on politics and the media, Fishbowl NY, which focuses on New York City media, Galley Cat, which focuses on publishing, LostRemote, which focuses on social television, PRNewser, which focuses on public relations, SocialTimes, and TVSpy, which focuses on local television. While it operated alongside its parent publication, the blog network was kept separate from Adweek's main blog AdFreak.[8]

The most notable member of the blog network is TVNewser, which focuses on the American news media and broadcast industry. The site was founded as CableNewser by then-Towson University student Brian Stelter in January 2004, who maintained the site until joining The New York Times as a media reporter in July 2007.[9] The site's Managing Editor is currently former MSNBC producer Chris Ariens. Editor Kevin Allocca was hired in July 2009, and Alissa Krinsky serves as a contributor to the site. TVNewser is highly-read within the broadcasting industry: The New York Times characterized the site as being "read religiously by network presidents, media executives, producers and publicists ... because it provides a quick snapshot of the industry on any given day."[10] Brian Williams, then anchor of NBC Nightly News, described the blog as "the closest thing to the bible of what's going on in [the news broadcasting] industry". CNN's Miles O'Brien felt that the site "makes me feel like I'm in the middle of a cocktail party of all people who know what's going on in my business." Both MSNBC's Dan Abrams and CNN's Jeff Greenfield have lauded the site for being good at separating fact from fiction.[10]

See also[edit]

References[edit]

  1. ^ a b "journalfinder.wtcox-4 Subject Search Results - Journal Finder[permanent dead link]".
  2. ^ Elliott, Stuart, "Adweek Plans Overhaul as a Sign It Is Alive and Well", The New York Times, 12 September 1991.
  3. ^ Stevenson, Richard W., "The Battle of Two Advertising Magazines", The New York Times, 14 October 1985.
  4. ^ "Adweek Parent Acquisition Set", The New York Times
  5. ^ Elliott, Stuart, "Adweek magazine is commemorating its 20th anniversary with a record 232-page special issue", The New York Times, 10 November 1998.
  6. ^ "Fahey Rises at Adweek". Adweek. 22 April 2008. 
  7. ^ "Adweek acquired by private equity firm Beringer Capital". TechCrunch. Retrieved 19 July 2016. 
  8. ^ "9 Popular Sites Become Core of New Adweek Blog Network". Adweek. Retrieved 16 January 2015. 
  9. ^ mediabistro.com: TVNewser Archived January 6, 2010, at the Wayback Machine.
  10. ^ a b Bosman, Julie. "The Kid With All the News About the TV News". The New York Times. Retrieved 2006-10-22. 

External links[edit]

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