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Advertising lacks diversity – Daily AdWeek Digest #2
Advertising lacks diversity – Daily AdWeek Digest #2
Published: 2015/03/25
Channel: The Drum
Adobe THINK TANK // AdWeek // Jackie Huba
Adobe THINK TANK // AdWeek // Jackie Huba
Published: 2017/01/18
Channel: Adobe Experience Cloud
Adweek Brand Genius 2017 : Anna Wintour
Adweek Brand Genius 2017 : Anna Wintour
Published: 2017/11/10
Channel: Adweek
Adweek
Adweek's "10 Best Ads of 2014" revealed
Published: 2014/12/01
Channel: CBS This Morning
Kerry Washington Calls out AdWeek Cover | ABC News
Kerry Washington Calls out AdWeek Cover | ABC News
Published: 2016/04/06
Channel: ABC News
Adweek
Adweek's Top Ads of 2014
Published: 2014/12/10
Channel: WNLOTV
Adweek NYC 2017 - Day 1 Overview
Adweek NYC 2017 - Day 1 Overview
Published: 2017/09/26
Channel: CoreConnect
Adobe THINK TANK/ AdWeek NYC / Tim Waddell
Adobe THINK TANK/ AdWeek NYC / Tim Waddell
Published: 2016/09/27
Channel: Adobe Experience Cloud
Loren Angelo, VP of Marketing, Audi, Adobe Think Tank at Adweek
Loren Angelo, VP of Marketing, Audi, Adobe Think Tank at Adweek
Published: 2017/09/27
Channel: Adobe Experience Cloud
Adweek NYC 2017 - Days 2 and 3 Overview
Adweek NYC 2017 - Days 2 and 3 Overview
Published: 2017/10/03
Channel: CoreConnect
Adobe THINK TANK/ AdWeek NYC / Bonin Bough
Adobe THINK TANK/ AdWeek NYC / Bonin Bough
Published: 2016/09/27
Channel: Adobe Experience Cloud
PAWN VR--intern019 at Adweek 2017 NYC
PAWN VR--intern019 at Adweek 2017 NYC
Published: 2017/10/10
Channel: Marjorie Wang
Google Adweek 2010: Marketing That Connects
Google Adweek 2010: Marketing That Connects
Published: 2010/09/29
Channel: FastForward
All Media is Digital ft. Mark Howe, Google at Adweek Europe
All Media is Digital ft. Mark Howe, Google at Adweek Europe
Published: 2015/03/25
Channel: Think with Google UK
A company needs a mission – Daily AdWeek Digest #1
A company needs a mission – Daily AdWeek Digest #1
Published: 2015/03/23
Channel: The Drum
AdWeek: Budweiser Super Bowl Ad Will Resonate
AdWeek: Budweiser Super Bowl Ad Will Resonate
Published: 2017/02/02
Channel: Associated Press
Gayle Meyers Interviews Turnstyle CTO Chris Gilpin. Adweek 2014
Gayle Meyers Interviews Turnstyle CTO Chris Gilpin. Adweek 2014
Published: 2014/12/18
Channel: Yelp Inc.
Kerry Washington Calls Out
Kerry Washington Calls Out 'Adweek' For Photoshopping Her Cover in the Classiest Way
Published: 2016/04/06
Channel: Entertainment Tonight
AdWeek 2017 ASO Fireside Video
AdWeek 2017 ASO Fireside Video
Published: 2017/10/10
Channel: StoreMaven
Adweek describing the solar system
Adweek describing the solar system
Published: 2017/07/03
Channel: Raghvendra Shirodkar
Adweek ARC Awards at the 2018 Sundance Film Festival!
Adweek ARC Awards at the 2018 Sundance Film Festival!
Published: 2017/09/21
Channel: BrandStorytelling.tv
Cecily Strong - Adweek Interview (2013)
Cecily Strong - Adweek Interview (2013)
Published: 2017/02/27
Channel: Baby Ninja
Adobe THINK TANK/ AdWeek NYC / Nigel Morris
Adobe THINK TANK/ AdWeek NYC / Nigel Morris
Published: 2016/09/27
Channel: Adobe Experience Cloud
Our Chief Strategy Officer, David Grainger Speaking at AdWeek
Our Chief Strategy Officer, David Grainger Speaking at AdWeek
Published: 2017/03/31
Channel: m/SIX Agency
ADweek 2014
ADweek 2014
Published: 2014/12/03
Channel: ADverb NM
Jidenna - "Knickers" live at Adweek XVII
Jidenna - "Knickers" live at Adweek XVII
Published: 2015/10/05
Channel: mateophoto
David Polinchock, Founder, Experiential Advertising Group, Adobe Think Tank at Adweek
David Polinchock, Founder, Experiential Advertising Group, Adobe Think Tank at Adweek
Published: 2017/09/29
Channel: Adobe Experience Cloud
Adobe THINK TANK/ AdWeek NYC / Day 1 Highlights
Adobe THINK TANK/ AdWeek NYC / Day 1 Highlights
Published: 2016/09/27
Channel: Adobe Experience Cloud
Take a Tour of T3 | Adweek
Take a Tour of T3 | Adweek
Published: 2015/10/15
Channel: T3
AdWeek
AdWeek's Six Questions with Ophir Tanz
Published: 2013/01/16
Channel: GumGum
Elevenses - Product updates from AdWeek (19.10.2016)
Elevenses - Product updates from AdWeek (19.10.2016)
Published: 2016/10/19
Channel: Google Partners Livestream
Bing wraps up AdWeek Europe 2016
Bing wraps up AdWeek Europe 2016
Published: 2016/04/29
Channel: Bing Ads
Why Brands Need to Pay Attention to Messaging. Lessons from Adweek NYC 2017| The B-Suite
Why Brands Need to Pay Attention to Messaging. Lessons from Adweek NYC 2017| The B-Suite
Published: 2017/10/10
Channel: Bonin Bough
CA at AdWeek New York
CA at AdWeek New York
Published: 2017/10/13
Channel: Cambridge Analytica
The LinkedIn Hub Talks to VP of ConnectedID Philipp Tsipman at AdWeek
The LinkedIn Hub Talks to VP of ConnectedID Philipp Tsipman at AdWeek
Published: 2016/11/22
Channel: MediaMath
AdWeek 2014 - adomik COO
AdWeek 2014 - adomik COO
Published: 2014/10/09
Channel: adomik
Adweek NYC 2017 - Day 4 Overview
Adweek NYC 2017 - Day 4 Overview
Published: 2017/10/03
Channel: CoreConnect
Adobe THINK TANK/ AdWeek NYC / Anna Fieler
Adobe THINK TANK/ AdWeek NYC / Anna Fieler
Published: 2016/09/27
Channel: Adobe Experience Cloud
Kerry Washington posts frustration with Adweek cover
Kerry Washington posts frustration with Adweek cover
Published: 2016/04/07
Channel: Wochit News
Google and YouTube @ Adweek Europe 2015
Google and YouTube @ Adweek Europe 2015
Published: 2015/03/31
Channel: Think with Google UK
AdWeek Not PlaidWeek.mov
AdWeek Not PlaidWeek.mov
Published: 2010/08/26
Channel: advertisingweekdc
Commercial - Adweek Brand
Commercial - Adweek Brand
Published: 2009/08/01
Channel: Eric Fortin
A chance for mobile to fight back – Daily AdWeek Digest #3
A chance for mobile to fight back – Daily AdWeek Digest #3
Published: 2015/03/25
Channel: The Drum
Brands, Music and YouTube ft. Candice Morrissey, Google at Adweek Europe
Brands, Music and YouTube ft. Candice Morrissey, Google at Adweek Europe
Published: 2015/03/27
Channel: Think with Google UK
Google Adweek 2010: Times Talks with Oliver Stone
Google Adweek 2010: Times Talks with Oliver Stone
Published: 2010/09/30
Channel: FastForward
AdWeek Tone and Talent
AdWeek Tone and Talent
Published: 2013/09/02
Channel: TwitterUK
Copywriting Joe Sugarman the Adweek Copywriting Hanbook Review
Copywriting Joe Sugarman the Adweek Copywriting Hanbook Review
Published: 2013/03/05
Channel: wayne eaton
Adobe THINK TANK/ AdWeek NYC / David Shing
Adobe THINK TANK/ AdWeek NYC / David Shing
Published: 2016/09/27
Channel: Adobe Experience Cloud
Storytelling in the digital age - Adweek
Storytelling in the digital age - Adweek
Published: 2016/04/21
Channel: The CMA
Media iQ @ Adweek Europe 2016 - Tuesday 19th April
Media iQ @ Adweek Europe 2016 - Tuesday 19th April
Published: 2016/04/20
Channel: Media iQ Digital
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WIKIPEDIA ARTICLE

From Wikipedia, the free encyclopedia
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Adweek
Adweek logo.png
Executive editor James Cooper
Categories Global advertising
Frequency Weekly, with multiple editions
Year founded 1978; 39 years ago (1978)
Company Beringer Capital
Country United States
Based in New York City, New York, U.S.
Language English
Website adweek.com
ISSN 0199-2864

Adweek (or Ad Week) is a weekly American advertising trade publication that was first published in 1978.[1] Adweek covers creativity, client–agency relationships, global advertising, accounts in review, and new campaigns. During this time, it has covered several notable shifts, including cable television, the shift away from commission-based agency fees, and the Internet.

As the second-largest advertising-trade publication,[2] its main competitor is Advertising Age.[3] Adweek also operates various blogs focusing on the advertising and mass media industry, including its flagship AdFreak blog and the Adweek Blog Network, which was formed from the assets of Mediabistro.

Related publications include Adweek Magazine's Technology Marketing (ISSN 1536-2272), and Adweek's Marketing Week (ISSN 0892-8274).[1]

History[edit]

In 1990, Affiliated Publications Inc., which publishes The Boston Globe, agreed to acquire 80 percent of the outstanding common stock of A/S/M Communications Inc., which published Adweek.[4] The magazine stabilized in the 1990s.[5]

In April 2008, Adweek's editor of ten years Alison Fahey was promoted to publisher and editorial director. She was replaced as editor by Mike Chapman, formerly of the Economist Intelligence Unit and eMarketer.[6]

On July 17, 2016, Canadian private equity firm Beringer Capital announced that it had acquired Adweek.[7]

Blog network[edit]

On January 15, 2015, following the acquisition of their previous parent, Mediabistro, by Prometheus Global Media, Adweek formed the "Adweek Blog Network"—which consists of several B2B blogs focusing on aspects of the mass media industry. They include AgencySpy, which focuses on advertising agencies, Fishbowl DC, a blog focusing on politics and the media, Fishbowl NY, which focuses on New York City media, Galley Cat, which focuses on publishing, LostRemote, which focuses on social television, PRNewser, which focuses on public relations, SocialTimes, and TVSpy, which focuses on local television. While it operated alongside its parent publication, the blog network was kept separate from Adweek's main blog AdFreak.[8]

The most notable member of the blog network is TVNewser, which focuses on the American news media and broadcast industry. The site was founded as CableNewser by then-Towson University student Brian Stelter in January 2004, who maintained the site until joining The New York Times as a media reporter in July 2007.[9] The site's Managing Editor is currently former MSNBC producer Chris Ariens. Editor Kevin Allocca was hired in July 2009, and Alissa Krinsky serves as a contributor to the site. TVNewser is highly-read within the broadcasting industry: The New York Times characterized the site as being "read religiously by network presidents, media executives, producers and publicists ... because it provides a quick snapshot of the industry on any given day."[10] Brian Williams, then anchor of NBC Nightly News, described the blog as "the closest thing to the bible of what's going on in [the news broadcasting] industry". CNN's Miles O'Brien felt that the site "makes me feel like I'm in the middle of a cocktail party of all people who know what's going on in my business." Both MSNBC's Dan Abrams and CNN's Jeff Greenfield have lauded the site for being good at separating fact from fiction.[10]

See also[edit]

References[edit]

  1. ^ a b "journalfinder.wtcox-4 Subject Search Results - Journal Finder[permanent dead link]".
  2. ^ Elliott, Stuart, "Adweek Plans Overhaul as a Sign It Is Alive and Well", The New York Times, 12 September 1991.
  3. ^ Stevenson, Richard W., "The Battle of Two Advertising Magazines", The New York Times, 14 October 1985.
  4. ^ "Adweek Parent Acquisition Set", The New York Times
  5. ^ Elliott, Stuart, "Adweek magazine is commemorating its 20th anniversary with a record 232-page special issue", The New York Times, 10 November 1998.
  6. ^ "Fahey Rises at Adweek". Adweek. 22 April 2008. 
  7. ^ "Adweek acquired by private equity firm Beringer Capital". TechCrunch. Retrieved 19 July 2016. 
  8. ^ "9 Popular Sites Become Core of New Adweek Blog Network". Adweek. Retrieved 16 January 2015. 
  9. ^ mediabistro.com: TVNewser Archived January 6, 2010, at the Wayback Machine.
  10. ^ a b Bosman, Julie. "The Kid With All the News About the TV News". The New York Times. Retrieved 2006-10-22. 

External links[edit]

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