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[HD] 120901 Suzy & Kim Soo Hyun - Bean Pole Outdoor CF @ XTM STAR
[HD] 120901 Suzy & Kim Soo Hyun - Bean Pole Outdoor CF @ XTM STAR'N The CITY
Published: 2012/09/01
Channel: withSUZY
Growing Pole Beans Easily in Small Spaces and Yeah... Up Poles! - TRG 2014
Growing Pole Beans Easily in Small Spaces and Yeah... Up Poles! - TRG 2014
Published: 2014/09/06
Channel: Gary Pilarchik (The Rusted Garden)
BEANPOLE OUTDOOR 15FW Making Film
BEANPOLE OUTDOOR 15FW Making Film
Published: 2015/08/19
Channel: beanpoleblog
Beanpole (1990)
Beanpole (1990)
Published: 2015/01/22
Channel: sfinthecity
Pole Bean Trellis -  How to Set it Up
Pole Bean Trellis - How to Set it Up
Published: 2013/07/23
Channel: mhpgardener
G-Dragon Bean Pole CF (30 sec)
G-Dragon Bean Pole CF (30 sec)
Published: 2011/03/18
Channel: Scott hawke s
[Engsub] [CF] Bean Pole Wind Breaker | Kim Soo Hyun & Suzy
[Engsub] [CF] Bean Pole Wind Breaker | Kim Soo Hyun & Suzy
Published: 2014/03/06
Channel: KimSooHyunFC
BEANPOLE ACCESSORY 2017 SPRING NEW BAG HEY BAG
BEANPOLE ACCESSORY 2017 SPRING NEW BAG HEY BAG
Published: 2017/01/11
Channel: beanpoleblog
Suzy - Beanpole Accessory 2016 Summer Making Film 빈폴 액세서리 2016 SUMMER 스케치 영상 with 수지
Suzy - Beanpole Accessory 2016 Summer Making Film 빈폴 액세서리 2016 SUMMER 스케치 영상 with 수지
Published: 2016/04/08
Channel: Baidu BaeSuzy Bar
BEANPOLE TV-CF MAKING 영상 (GD INTERVIEW)
BEANPOLE TV-CF MAKING 영상 (GD INTERVIEW)
Published: 2011/04/08
Channel: beanpoleblog
Sope tie(be grateful)  by BEANPOLE
Sope tie(be grateful) by BEANPOLE
Published: 2010/06/05
Channel: TMF MUSIQTV
[BEANPOLE OUTDOOR] 빈폴아웃도어 2013 FW 메이킹 필름
[BEANPOLE OUTDOOR] 빈폴아웃도어 2013 FW 메이킹 필름
Published: 2013/08/22
Channel: beanpoleblog
Park Hae Jin - Bean Pole Accessory 2016 S/S
Park Hae Jin - Bean Pole Accessory 2016 S/S
Published: 2016/02/19
Channel: park hae jin international
Building a climbing bean pole fence trellis completion - Green Beans
Building a climbing bean pole fence trellis completion - Green Beans
Published: 2012/02/17
Channel: Postofficejoe
Lumpy, Beanpole & Dirt
Lumpy, Beanpole & Dirt
Published: 2014/11/06
Channel: Bad Livers - Topic
Daniel Henney - Bean Pole CF
Daniel Henney - Bean Pole CF
Published: 2008/11/30
Channel: fidda8680
2016 FW BEANPOLE Main Campaign
2016 FW BEANPOLE Main Campaign
Published: 2016/09/26
Channel: beanpoleblog
[BEANPOLE OUTDOOR] 수수커플의 달달발랄한 2014 S/S 룩북 촬영 현장 공개
[BEANPOLE OUTDOOR] 수수커플의 달달발랄한 2014 S/S 룩북 촬영 현장 공개
Published: 2014/02/21
Channel: beanpoleblog
[Audio] 수지(Suzy) - 바람바람바람(Wind Wind Wind) - Bean Pole Outdoor CF Song
[Audio] 수지(Suzy) - 바람바람바람(Wind Wind Wind) - Bean Pole Outdoor CF Song
Published: 2014/03/07
Channel: start0513
Asriel the Beanpole (Growth Spurt Comic Dub)
Asriel the Beanpole (Growth Spurt Comic Dub)
Published: 2017/12/07
Channel: Unpopular Jolibe
kim soo hyun and suzy bean pole
kim soo hyun and suzy bean pole
Published: 2017/03/12
Channel: Korean Tube
BEANPOLE ACCESSORY 지수 30
BEANPOLE ACCESSORY 지수 30's
Published: 2017/01/27
Channel: beanpoleblog
[BEANPOLE] Photo Shoot : Suzy (miss A) & Kim Soohyun 2013 Spring Fashion
[BEANPOLE] Photo Shoot : Suzy (miss A) & Kim Soohyun 2013 Spring Fashion
Published: 2013/02/28
Channel: MMYNOON
[THAISUB] BEANPOLE Accessory 2015 F/W Bonnie Bag - Design by Suzy
[THAISUB] BEANPOLE Accessory 2015 F/W Bonnie Bag - Design by Suzy
Published: 2015/08/24
Channel: MySuzyThailand
How to Garden: Bush vs Pole Beans - The Difference
How to Garden: Bush vs Pole Beans - The Difference
Published: 2013/07/07
Channel: CaliforniaGardener
Kim Soo Hyun | Beanpole Outdoor 2015 Winter TVCF Full Ver.
Kim Soo Hyun | Beanpole Outdoor 2015 Winter TVCF Full Ver.
Published: 2016/03/14
Channel: Heart & Seoul
[Engsub] Kim Soo Hyun & Miss A Suzy | Bean Pole CF 2012 - Winter version 15s
[Engsub] Kim Soo Hyun & Miss A Suzy | Bean Pole CF 2012 - Winter version 15s
Published: 2012/09/01
Channel: KimSooHyunFC
BEANPOLE  ACCESSORY 2017 FW
BEANPOLE ACCESSORY 2017 FW
Published: 2017/08/18
Channel: beanpoleblog
[ENG SUB] 류준열 Ryu Jun Yeol in Beanpole 3rd Drama - "To Be In Love With You Again" (FULL VER)
[ENG SUB] 류준열 Ryu Jun Yeol in Beanpole 3rd Drama - "To Be In Love With You Again" (FULL VER)
Published: 2016/10/20
Channel: Eyes On Ryu!
신원호 BEANPOLE CF.wmv
신원호 BEANPOLE CF.wmv
Published: 2011/06/07
Channel: CROSS GENE 크로스진
Building a climbing bean pole fence trellis completion with plant growth - Green Beans
Building a climbing bean pole fence trellis completion with plant growth - Green Beans
Published: 2012/02/17
Channel: Postofficejoe
BEANPOLE Her Story 210A
BEANPOLE Her Story 210A
Published: 2009/09/17
Channel: dtemple100
[BEANPOLE] 수지와 빈폴 액세서리가 제안하는 2014 S/S 트렌드
[BEANPOLE] 수지와 빈폴 액세서리가 제안하는 2014 S/S 트렌드
Published: 2014/02/24
Channel: beanpoleblog
Super Mario 3D World: 1-3 Mount Beanpole (All Stars & Stamp) [Gameplay Walkthrough] [No Commentary]
Super Mario 3D World: 1-3 Mount Beanpole (All Stars & Stamp) [Gameplay Walkthrough] [No Commentary]
Published: 2013/12/02
Channel: ƒ r u 7 7 y
[CF] 수지(Suzy) - Bean Pole 2016 SS HUNNY Bag - 빈폴 액세서리 스케치 영상
[CF] 수지(Suzy) - Bean Pole 2016 SS HUNNY Bag - 빈폴 액세서리 스케치 영상
Published: 2016/01/22
Channel: start0513
미쓰에이(miss A)
미쓰에이(miss A)'s Suzy 빈폴아웃도어(BEANPOLE) CF #2
Published: 2016/08/11
Channel: 한국어 광고 HUB(KOREAN COMMERCIALS HUB) ★2
Kim Soo Hyun Beanpole outdoor Making
Kim Soo Hyun Beanpole outdoor Making
Published: 2014/10/16
Channel: 金秀賢 KimSooHyun
BEANPOLE ACC X SUZY! W KOREA 화보 촬영 현장 공개!
BEANPOLE ACC X SUZY! W KOREA 화보 촬영 현장 공개!
Published: 2013/12/04
Channel: beanpoleblog
BEANPOLE ACCESSORY 2017 FW
BEANPOLE ACCESSORY 2017 FW
Published: 2017/08/18
Channel: beanpoleblog
[BEANPOLE GOLF] 박성현의 트릭샷
[BEANPOLE GOLF] 박성현의 트릭샷
Published: 2016/09/29
Channel: beanpoleblog
BEANPOLE 1988_그녀의 자전거 (30s)
BEANPOLE 1988_그녀의 자전거 (30s)
Published: 2015/12/04
Channel: beanpoleblog
Kim Soo Hyun | BEANPOLE OUTDOOR S/S 2015 Director
Kim Soo Hyun | BEANPOLE OUTDOOR S/S 2015 Director's FIlm
Published: 2015/08/20
Channel: Heart & Seoul
Slimer ‎- Not So Fast, Beanpole (Full)
Slimer ‎- Not So Fast, Beanpole (Full)
Published: 2016/10/03
Channel: TheFatMarc
Beanpole ft. Sarz - Kinda Gal
Beanpole ft. Sarz - Kinda Gal
Published: 2010/02/02
Channel: Yorubagurl
Let
Let's Play Dark Souls: Episode 7 - Beanpole and Fatty
Published: 2016/01/07
Channel: munclesonkey
GD BEANPOLE CF Making film with GD Interview
GD BEANPOLE CF Making film with GD Interview
Published: 2011/04/12
Channel: beanpoleblog
Undertale Comic Dub - Beanpole
Undertale Comic Dub - Beanpole
Published: 2017/12/07
Channel: Combustible Pasta Studios
Suzy(수지) - Beanpole Accessory 2015 S/S Making Film
Suzy(수지) - Beanpole Accessory 2015 S/S Making Film
Published: 2015/03/06
Channel: Baidu BaeSuzy Bar
김수현 Kim Soo Hyun 2015 SS Beanpole CF
김수현 Kim Soo Hyun 2015 SS Beanpole CF
Published: 2015/03/04
Channel: starsjo kmoon
Billy Strings  -Lumpy Bean Pole and Dirt-
Billy Strings -Lumpy Bean Pole and Dirt-
Published: 2017/02/18
Channel: Mark's Memories
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WIKIPEDIA ARTICLE

From Wikipedia, the free encyclopedia
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Bean Pole
Samsung
Industry Apparels, accessories
Founded 1989
Headquarters Jongno, Seoul, South Korea
Key people
Park Jong Woo,Yun Ju Hwa
Products Clothing, accessories, outdoor equipment, bike repair
Parent Samsung Cheil Industries
Website http://www.beanpole.com

Bean Pole, established in 1989, is a South Korean fashion brand owned by Samsung’s Cheil Industries. It produces ‘neo traditional’ family fashion (Bean Pole Men, Bean Pole Ladies, and Bean Pole Kids); as well as accessories (Bean Pole Accessory), golf wear (Bean Pole Golf), and outdoors fashion/equipment (Bean Pole Outdoor).[1] Towards the end of 2012 they added the ‘Bike Repair Shop’ to their list of sub-brands.[2]

Background[edit]

Since 1989, Bean Pole’s fusion of traditional and contemporary British fashion culture has led it to become a top brand in South Korea; with three design departments located in: Korea, the United States of America, and Italy.In the past decade, they have gradually expanded internationally, with the majority of its shops located in Asia. In addition, all of their flagship shops are located in South Korea: Myeongdong, Gangnam, Doonsan, DongSeongRo, GwangBok; and the bike repair shop in Hongdae.[3]

[edit]

A depiction of the adjustments made to the Bean Pole logo over the years.

Since its establishment, Bean Pole has adjusted its logo, making minor changes since the original. The logo is a depiction of a man riding a penny-farthing bicycle, which represents the brand’s image: “a dedication to rise to new challenges and pursue creativity.” Furthermore, the logo is to emphasize the British-like style that they aim for.[4]

Products[edit]

* Bean Pole Men: It originated with the brand’s establishment in 1989. This style aspires for a casual look that is derived from a British heritage, targeting men of all ages.[5] Recently, they have signed British musician, Mark Ronson as their male model for 2013.[6]

* Bean Pole Ladies: In 2001, ‘Bean Pole Ladies’ was introduced to provide fashion for women in their 20’s and 30’s. Like all BeanPole products, this label is driven by a contemporary and traditional British style.[5] In recent news, they have signed British fashion icon, Cara Delevingne as their female model for their 2013 collection.[6]

* Bean Pole Golf: In the same year ‘BeanPole Ladies’ was launched, so was ‘BeanPole Golf’. This label aims to produce authentic golf wear for those in their 30’s.[5]

* Bean Pole Kids: Bean Pole Kids was created in 2003. This division of Bean Pole markets eco-friendly products, that are chic and sophisticated akin to the parents’ style.[5]

* Bean Pole Accessory: Introduced in 2004, markets extravagant but casual accessories for men and women.[5]

* Bean Pole Outdoor: It was launched in 2012, it is a subdivision that produces fashion merchandise for the outdoors.[5]

* Bike Repair Shop: This subdivision of Bean Pole was introduced at the end of 2012. It is dedicated to repairing bikes and marketing fashion items that are meant for the younger generation. The fashion items they market are exteriorized with a ‘N.E.W’ (Natural, Edge,Wit) style; in other words it’s a fusion between their authentic British look and a casual style for those in their 20’s.[2][7]

Partnerships and Collaborations[edit]

In 2010 Cheil Industries paired with IDEO, an international design firm, to expand the borders of Bean Pole. The contribution of IDEO’s support, successfully helped Bean Pole to infiltrate the foreign markets, as they now have over 100 stores across Asia and a number of sub-brands across the globe.[8] Bean Pole, has worked alongside: Carlos Osman (2009), Juun.J (2010), Kim Jones (2011), and Christophe Lemaire (2012); which contributed to their global expansion in the fashion industry.[5][9][10]

References[edit]

  1. ^ "Bean Pole main page". Bean Pole. Archived from the original on 2 January 2013. Retrieved 10 August 2013. 
  2. ^ a b "'BIKE REPAIR SHOP' To Open the Flagship Store at Hongdae Street". Cheil Industries. Retrieved 10 August 2013. [permanent dead link]
  3. ^ "Bean Pole flagship stores". Bean Pole. Archived from the original on 15 August 2013. Retrieved 10 August 2013. 
  4. ^ "Bean Pole is". Bean Pole. Archived from the original on 15 August 2013. Retrieved 10 August 2013. 
  5. ^ a b c d e f g "Bean Pole". Cheil Industries. Retrieved 10 August 2013. 
  6. ^ a b "The World's Greatest Style Icons Meet BEANPOLE". Cheil Industries. Retrieved 10 August 2013. 
  7. ^ "Bike Repair Shop". BRS Archive. Bike Repair Shop. Retrieved 11 August 2013. 
  8. ^ "Bean Pole Retail Brand Strategy for Samsung Cheil Industries". A top Korean fashion brand’s growth and innovation strategy. IDEO. Retrieved 12 August 2013. 
  9. ^ Weste, Vanessa. "BEAN POLE NOVÖ". Design. Treland. Retrieved 11 August 2013. 
  10. ^ Deleon, Jian. "Beanpole Collaborates with Kim Jones for Opening Ceremony". ComplexStyle. Retrieved 12 August 2013. 

External links[edit]

See also[edit]

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