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Betsy Holden of McKinsey and Company talks about the changing world of marketing.
Betsy Holden of McKinsey and Company talks about the changing world of marketing.
::2014/03/04::
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Searching for my sport: Betsy Holden at TEDxTeddington
Searching for my sport: Betsy Holden at TEDxTeddington
::2013/11/16::
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QUEEN HOLDEN Betsy Vesticuento
QUEEN HOLDEN Betsy Vesticuento
::2011/05/13::
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Softball Ted x Speech by a young British girl
Softball Ted x Speech by a young British girl
::2014/01/03::
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Nantucket Summer Rental.mov
Nantucket Summer Rental.mov
::2012/03/04::
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It
It's a tower-raising at Holden Arboretum
::2014/10/27::
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ATWT Lily
ATWT Lily's First Time (1987) Pt.2
::2007/08/11::
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Datin
Datin's Huff - Huffin' It #2
::2013/02/08::
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Betsy Ready, Almost
Betsy Ready, Almost
::2007/03/20::
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Betsy Brandt on How "Breaking Bad" Should End
Betsy Brandt on How "Breaking Bad" Should End
::2012/10/24::
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11
Saw 7 Vollendung | trailer D (2010) 3D Jigsaw
Saw 7 Vollendung | trailer D (2010) 3D Jigsaw
::2010/10/25::
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Saw 3D | trailer 1A US (2010)
Saw 3D | trailer 1A US (2010)
::2010/07/27::
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Betsy
Betsy
::2009/05/08::
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Saw 3D | spot #1 US (2010)
Saw 3D | spot #1 US (2010)
::2010/10/26::
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Saw 3D | trailer 2A US (2010)
Saw 3D | trailer 2A US (2010)
::2010/09/11::
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SAW 3D (SAW 7) - Trailer HD en Español
SAW 3D (SAW 7) - Trailer HD en Español
::2011/02/04::
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Saw 3D Movie Review
Saw 3D Movie Review
::2010/10/31::
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18
SAW 7 3D - Vollendung  Trailer german
SAW 7 3D - Vollendung Trailer german
::2010/11/11::
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Saw Series Trailer
Saw Series Trailer
::2010/08/20::
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20
Laurie Holden Talks Killing Zombies with Michonne in "The Walking Dead"
Laurie Holden Talks Killing Zombies with Michonne in "The Walking Dead"
::2012/10/24::
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21
SAW 7 in 3D - Trailer
SAW 7 in 3D - Trailer
::2010/08/08::
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22
RJ Mitte is Scared of "Breaking Bad" Series Finale
RJ Mitte is Scared of "Breaking Bad" Series Finale
::2012/10/24::
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23
Saw 3D - Il Capitolo Finale - Trailer Italiano
Saw 3D - Il Capitolo Finale - Trailer Italiano
::2010/11/16::
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SAW 3D (Trailer & Filmclip #1)
SAW 3D (Trailer & Filmclip #1)
::2010/11/19::
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Dean Norris Talks "Breaking Bad" Season 5 Cliffhanger & Series Conclusion
Dean Norris Talks "Breaking Bad" Season 5 Cliffhanger & Series Conclusion
::2012/10/23::
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Episode 15: Being a Subversive Knitter
Episode 15: Being a Subversive Knitter
::2014/03/16::
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Anson Mount Talks Clint Eastwood, Horses and Guns on "Hell on Wheels"
Anson Mount Talks Clint Eastwood, Horses and Guns on "Hell on Wheels"
::2012/10/24::
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Holden Sale commercial 1983
Holden Sale commercial 1983
::2014/06/09::
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29
Holden Camira commercial 1980s
Holden Camira commercial 1980s
::2014/06/09::
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30
SAW 3D | Deutscher Trailer & Behind The Scenes #2
SAW 3D | Deutscher Trailer & Behind The Scenes #2
::2010/11/19::
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Norman Reedus Squashes "The Boondock Saints 3" Rumors
Norman Reedus Squashes "The Boondock Saints 3" Rumors
::2012/10/24::
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32
As The World Turns February 1986 Pt. 1
As The World Turns February 1986 Pt. 1
::2014/03/22::
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33
Saw 8 Official Trailer 2011 HQ.
Saw 8 Official Trailer 2011 HQ.
::2011/05/02::
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34
Steven Yeun of "The Walking Dead" Talks Season 3 of the Hit AMC Show
Steven Yeun of "The Walking Dead" Talks Season 3 of the Hit AMC Show
::2012/10/24::
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35
The Betsy commercial 1981
The Betsy commercial 1981
::2014/06/09::
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36
Holden ad w Peter Brock, Deborah Hutton 2003
Holden ad w Peter Brock, Deborah Hutton 2003
::2014/06/09::
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37
Hinder - Waking Up The Devil (Saw 3D Pictures)
Hinder - Waking Up The Devil (Saw 3D Pictures)
::2010/10/23::
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"Mad Men" Star Rich Sommer Talks Jon Hamm as a Director
"Mad Men" Star Rich Sommer Talks Jon Hamm as a Director
::2012/10/24::
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As the World Turns Farewell Tribute Part 4: The Couples
As the World Turns Farewell Tribute Part 4: The Couples
::2010/09/07::
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2010 Eyegore Awards - Universal Studios Hollywood / Halloween Horror Nights
2010 Eyegore Awards - Universal Studios Hollywood / Halloween Horror Nights
::2010/09/28::
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Atari commercial w Frankie J  Holden 1981
Atari commercial w Frankie J Holden 1981
::2014/06/09::
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Christopher Stanley on Kissing a Heavy January Jones in "Mad Men" Season 5
Christopher Stanley on Kissing a Heavy January Jones in "Mad Men" Season 5
::2012/10/24::
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Ben Feldman Freaked Out on "Mad Men," Jon Hamm Calmed Him Down
Ben Feldman Freaked Out on "Mad Men," Jon Hamm Calmed Him Down
::2012/10/24::
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Holden Commodore commercial 1982
Holden Commodore commercial 1982
::2014/06/09::
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45
"Mad Men" Star Robert Morse Talks Real Don Drapers and Meeting Daniel Radcliffe
"Mad Men" Star Robert Morse Talks Real Don Drapers and Meeting Daniel Radcliffe
::2012/10/24::
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Saw 3D Movie Review
Saw 3D Movie Review
::2010/11/03::
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Southwood Marching Band 2011 Contest Show "Latin & Lagniappe"/ Director of Bands: Mr. Lennard Holden
Southwood Marching Band 2011 Contest Show "Latin & Lagniappe"/ Director of Bands: Mr. Lennard Holden
::2011/11/18::
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48
SAW 3D - TV SPOT 1
SAW 3D - TV SPOT 1
::2010/09/26::
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My Dvd Collection - The Best Slasher Films
My Dvd Collection - The Best Slasher Films
::2012/03/06::
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The Break-Up Show 3: Don
The Break-Up Show 3: Don't Go, Savannah
::2014/07/17::
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From Wikipedia, the free encyclopedia
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Betsy Dehaas Holden (born October 19, 1955) is an American businesswoman, and corporate director of Tribune Company. Holden served as Co-CEO of Kraft Foods from 2001 to 2004.[1][2] She is a senior advisor to McKinsey & Company and a member of the Duke University Board of Trustees.[3]

Early life[edit]

Holden was born in Lubbock, Texas on October 19, 1955. She grew up in Washington, Pennsylvania. Her father was an obstetrician and her mother, a former accountant, was a homemaker. Holden has two siblings.

Holden received her A.B. from Duke University in 1977, and an M.Ed and an MBA from Northwestern University in 1978 1982.[4]

Career[edit]

Holden began her career as an assistant product manager in the deserts division of General Foods Corporation. In 1987, she became group brand manager of confections and snacks at Kraft. In 1990, she was appointed a vice president. Holden became an executive vice president in 1995 and president of the Cheese division in 1997. In 1998, Holden was named executive vice president of Kraft Foods. In 2000, Holden was named president and CEO of Kraft Foods North America. In 2001, Holden became Co-CEO of Kraft Foods. However, in 2004, Holden was demoted to president of global marketing and category development.[5]

References[edit]


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