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How Angela Ahrendts Went From Burberry CEO to Apple Retail Queen | Fortune Most Powerful Women
How Angela Ahrendts Went From Burberry CEO to Apple Retail Queen | Fortune Most Powerful Women
Published: 2016/10/18
Channel: Fortune Magazine
Ivanka Trump at Fortune’s MPW Summit | Fortune Most Powerful Women
Ivanka Trump at Fortune’s MPW Summit | Fortune Most Powerful Women
Published: 2016/10/19
Channel: Fortune Magazine
Sheryl Sandberg and Fox News Anchor Megyn Kelly discuss tech | Full Interview Fortune MPW
Sheryl Sandberg and Fox News Anchor Megyn Kelly discuss tech | Full Interview Fortune MPW
Published: 2014/10/08
Channel: Fortune Magazine
JP Morgan CEO on the Decade Ahead | Fortune
JP Morgan CEO on the Decade Ahead | Fortune
Published: 2015/11/04
Channel: Fortune Magazine
Interview With Airbnb CEO Brian Chesky | Fortune
Interview With Airbnb CEO Brian Chesky | Fortune
Published: 2017/03/14
Channel: Fortune Magazine
Microsoft CEO:
Microsoft CEO: 'Until We Really Change Culturally, No Renewal Happens' | Fortune
Published: 2014/07/15
Channel: Fortune Magazine
Larry Page Talks Alphabet, Warren Buffett and Project Loon at Fortune Global Forum 2015 | Fortune
Larry Page Talks Alphabet, Warren Buffett and Project Loon at Fortune Global Forum 2015 | Fortune
Published: 2015/11/03
Channel: Fortune Magazine
50 Cent Gives Us Business lessons | Fortune
50 Cent Gives Us Business lessons | Fortune
Published: 2015/04/09
Channel: Fortune Magazine
Ivanka Trump on female empowerment, her company and Donald
Ivanka Trump on female empowerment, her company and Donald's presidential run | Fortune
Published: 2015/10/14
Channel: Fortune Magazine
Airbnb founder Brian Chesky at Fortune Global Forum | Fortune
Airbnb founder Brian Chesky at Fortune Global Forum | Fortune
Published: 2015/11/04
Channel: Fortune Magazine
A Glance Into the Life of Wendy Williams I Fortune
A Glance Into the Life of Wendy Williams I Fortune
Published: 2017/02/19
Channel: Fortune Magazine
Warren Buffett On Investment Strategy | Full Interview Fortune MPW
Warren Buffett On Investment Strategy | Full Interview Fortune MPW
Published: 2014/10/07
Channel: Fortune Magazine
Where is Cisco going? | Fortune
Where is Cisco going? | Fortune
Published: 2014/07/15
Channel: Fortune Magazine
What
What's next for Sheryl Sandberg? | Fortune
Published: 2013/10/16
Channel: Fortune Magazine
Catering to customers in the rising global middle class | Fortune
Catering to customers in the rising global middle class | Fortune
Published: 2015/11/04
Channel: Fortune Magazine
Lt. Col. Robert Brown of Soldier of Fortune Magazine
Lt. Col. Robert Brown of Soldier of Fortune Magazine
Published: 2015/07/17
Channel: IIonKBDI
Soldier of Fortune Magazine side by side comparision with Factory Ruger Precision Rifle.
Soldier of Fortune Magazine side by side comparision with Factory Ruger Precision Rifle.
Published: 2017/04/21
Channel: Witt Machine
Apple Watch Series 3: Should You Buy It? I Fortune
Apple Watch Series 3: Should You Buy It? I Fortune
Published: 2017/09/20
Channel: Fortune Magazine
Fortune Magazine commercial (1991)
Fortune Magazine commercial (1991)
Published: 2017/03/24
Channel: Vhs Vcr
Fortune Magazine reveals 50 most powerful women in business
Fortune Magazine reveals 50 most powerful women in business
Published: 2014/09/18
Channel: CBS This Morning
Ivanka Trump Battled Postpartum Depression I Fortune
Ivanka Trump Battled Postpartum Depression I Fortune
Published: 2017/09/20
Channel: Fortune Magazine
Michelle Obama: Fortune
Michelle Obama: Fortune's Most Powerful Women show what educated women can do | Fortune
Published: 2015/10/14
Channel: Fortune Magazine
MOST POWERFUL WOMEN ENTREPRENEURS | Fortune
MOST POWERFUL WOMEN ENTREPRENEURS | Fortune
Published: 2012/11/28
Channel: Fortune Magazine
My Breakthrough Moment in Leadership: Mary Barra | Fortune
My Breakthrough Moment in Leadership: Mary Barra | Fortune
Published: 2013/12/10
Channel: Fortune Magazine
Fortune magazine presents 2013 list of best companies to wor
Fortune magazine presents 2013 list of best companies to wor
Published: 2016/10/18
Channel: Quentin Baijot
With LTC Brown, Founder - Soldier of Fortune Magazine
With LTC Brown, Founder - Soldier of Fortune Magazine
Published: 2017/04/13
Channel: Witt Machine
Dr. Deepak Chopra: Life, Career, and Universe I Fortune
Dr. Deepak Chopra: Life, Career, and Universe I Fortune
Published: 2017/02/18
Channel: Fortune Magazine
Robert Downey, Jr. and Fortune Magazine
Robert Downey, Jr. and Fortune Magazine
Published: 2013/12/16
Channel: T Downey
Soldier of Fortune Magazine Convention 1982
Soldier of Fortune Magazine Convention 1982
Published: 2012/03/14
Channel: David Vine
Vintage Ephemera Collecting : Ephemera Fortune Magazine Collectibles
Vintage Ephemera Collecting : Ephemera Fortune Magazine Collectibles
Published: 2009/01/10
Channel: expertvillage
CNN/Fortune Magazine
CNN/Fortune Magazine's Newsstand
Published: 2013/01/30
Channel: Mac Fulfer
Warren Buffett: Get the Debt Ceiling Out of the Picture | Fortune
Warren Buffett: Get the Debt Ceiling Out of the Picture | Fortune
Published: 2013/10/16
Channel: Fortune Magazine
Warren Buffett
Warren Buffett's Full Interview on 2016 Election & More | Fortune Most Powerful Women
Published: 2015/10/13
Channel: Fortune Magazine
GM
GM's Mary Barra to staff: "No more crappy cars." | Fortune
Published: 2013/10/16
Channel: Fortune Magazine
Meet The Tesla of Luxury Yachts I Fortune
Meet The Tesla of Luxury Yachts I Fortune
Published: 2017/09/15
Channel: Fortune Magazine
McDonald’s Changes the Happy Meal - Again I Fortune
McDonald’s Changes the Happy Meal - Again I Fortune
Published: 2017/09/18
Channel: Fortune Magazine
Fahrenheit 212 in Fortune Magazine
Fahrenheit 212 in Fortune Magazine
Published: 2010/01/07
Channel: f212innovation
Fortune Magazine reveals the top 500 companies
Fortune Magazine reveals the top 500 companies
Published: 2015/06/04
Channel: CBS This Morning
Media Party, Liberals crow as Fortune Magazine names Trudeau among world "leaders"
Media Party, Liberals crow as Fortune Magazine names Trudeau among world "leaders"
Published: 2016/03/28
Channel: Rebel Media
What is the job of a CEO? Union Pacific
What is the job of a CEO? Union Pacific's Lance Fritz Answers | Fortune
Published: 2015/06/05
Channel: Fortune Magazine
ROSA KOIRE: FORTUNE MAGAZINE INTERVIEW--THE TRUTH
ROSA KOIRE: FORTUNE MAGAZINE INTERVIEW--THE TRUTH
Published: 2014/06/19
Channel: Rosa Koire
George Foreman featured in Fortune magazine (March 2015)
George Foreman featured in Fortune magazine (March 2015)
Published: 2015/03/10
Channel: George Foreman
How the Equifax Breach Went From Bad to Worse I Fortune
How the Equifax Breach Went From Bad to Worse I Fortune
Published: 2017/09/19
Channel: Fortune Magazine
Beyoncé Invests in WTRMLN WTR - Fortune Magazine
Beyoncé Invests in WTRMLN WTR - Fortune Magazine
Published: 2016/05/03
Channel: WTRMLN WTR
3 Reasons Why Bitcoin Broke $2,000 | Fortune Magazine
3 Reasons Why Bitcoin Broke $2,000 | Fortune Magazine
Published: 2017/05/24
Channel: MadBitcoins
Clifton Leaf - Deputy Editor, Fortune Magazine | Dean’s Lecture Series 2017
Clifton Leaf - Deputy Editor, Fortune Magazine | Dean’s Lecture Series 2017
Published: 2017/02/16
Channel: Stanford Medicine
The Best Deals on National Pepperoni Pizza Day I Fortune
The Best Deals on National Pepperoni Pizza Day I Fortune
Published: 2017/09/20
Channel: Fortune Magazine
Collider Movie Talk - Lex Luthor Interview With Fortune Magazine
Collider Movie Talk - Lex Luthor Interview With Fortune Magazine
Published: 2015/10/06
Channel: ColliderVideos
How the Founder of Time, Fortune, and Life Magazines Molded Public Opinion
How the Founder of Time, Fortune, and Life Magazines Molded Public Opinion
Published: 2017/07/12
Channel: The Film Archives
Hyland Software receives Fortune Magazine honor
Hyland Software receives Fortune Magazine honor
Published: 2014/01/21
Channel: News 5 Cleveland
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WIKIPEDIA ARTICLE

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Fortune
Fortune magazine, December 15, 2016 issue.png
December 15, 2016, issue of Fortune, featuring its Investor's Guide
Editor Clifton Leaf
Categories Business magazines
Frequency Monthly (1930–1978)
Biweekly (January 1978 – October 2009)
Triweekly (since October 2009)
Total circulation
(2015)
837,981[1]
Founder Henry Luce
Year founded 1929; 88 years ago (1929)
First issue February 1930; 87 years ago (1930-02)
Company Time Inc.
Country United States
Based in New York City
Language English
Website fortune.com
ISSN 0015-8259

Fortune is a multinational business magazine, published and owned by Time Inc. and headquartered in New York City. The publication was founded by Henry Luce in 1929. The magazine competes with Forbes and Bloomberg Businessweek in the national business magazine category and distinguishes itself with long, in-depth feature articles.[2] The magazine regularly publishes ranked lists, perhaps best known is the Fortune 500, a ranking of companies by revenue that it has published annually since 1955.[3]

History[edit]

Fortune was founded by Time co-founder Henry Luce in 1929 as "the Ideal Super-Class Magazine", a "distinguished and de luxe" publication "vividly portraying, interpreting and recording the Industrial Civilization".[4] Briton Hadden, Luce's business partner, was not enthusiastic about the idea – which Luce originally thought to title Power – but Luce went forward with it after Hadden's sudden death on February 27, 1929.[5]

In late October 1929, the Wall Street Crash of 1929 occurred, marking the onset of the Great Depression. In a memo to the Time Inc. board in November 1929, Luce wrote: "We will not be over-optimistic. We will recognize that this business slump may last as long as an entire year."[6] The publication made its official debut in February 1930. Its editor was Luce, managing editor Parker Lloyd-Smith, and art director Thomas Maitland Cleland.[7] Single copies of the first issue cost US$1 ($14.34 today).[6] An urban legend says that Cleland mocked up the cover of the first issue with the $1 price because no one had yet decided how much to charge; the magazine was printed before anyone realized it, and when people saw it for sale, they thought that the magazine must really have worthwhile content. In fact, there were 30,000 subscribers who had already signed up to receive that initial 184-page issue. By 1937, the number of subscribers had grown to 460,000, and the magazine had turned half million dollars in annual profit.[8]

At a time when business publications were little more than numbers and statistics printed in black and white, Fortune was an oversized 11"×14", using creamy heavy paper, and art on a cover printed by a special process.[9] Fortune was also noted for its photography, featuring the work of Margaret Bourke-White, Ansel Adams, and others. Walker Evans served as its photography editor from 1945 to 1965.

During the Great Depression, the magazine developed a reputation for its social conscience, for Walker Evans and Margaret Bourke-White's color photographs, and for a team of writers including James Agee, Archibald MacLeish, John Kenneth Galbraith, and Alfred Kazin, hired specifically for their writing abilities. The magazine became an important leg of Luce's media empire; after the successful launch of Time in 1923 and Fortune in 1930, Luce went on to launch Life in 1936 and Sports Illustrated in 1954.

From its launch in 1930 to 1978, Fortune was published monthly. In January 1978, it began publishing biweekly. In October 2009, citing declining advertising revenue and circulation, Fortune began publishing every three weeks.[10][11]

Marshall Loeb was named managing editor in 1986. During his tenure at Fortune, Loeb was credited with expanding the traditional focus on business and the economy with added graphs, charts, and tables, as well as the addition of articles on topics such as executive life and social issues connected to the world of business, including the effectiveness of public schools and on homelessness.[12]

During the years when Time Warner owned Time Inc., Fortune articles (as well as those from Money magazine) were hosted at CNNMoney.com.

In June 2014, after Time Inc. spun off from its corporate parent,[13] Fortune launched its own website at Fortune.com.[14]

Fortune lists[edit]

Fortune regularly publishes ranked lists. In the human resources field, for example, it publishes a list of the Best Companies to Work For. Lists include companies ranked in order of gross revenue and business profile:

List of editors[edit]

There have been 17 top editors since Fortune was conceived in 1929. Following the elimination of the editor-in-chief role at Time Inc. in October 2013,[15] the top editor's title was changed from "managing editor" to "editor" in 2014.[16]

See also[edit]

Footnotes[edit]

  1. ^ "Audience". Time Inc. Retrieved April 27, 2016. 
  2. ^ Carmody, Deirdre (May 2, 1994). "A Shaper of Magazines Retires". New York Times. Retrieved August 2, 2014. 
  3. ^ Fry, Erika (June 2, 2014). "What Happened to the First Fortune 500?". Fortune. Retrieved August 2, 2014. 
  4. ^ Fortune prospectus. By Henry Luce. Fortune, September 1929, Volume One, Number Zero.
  5. ^ Henry Luce & His Time by Joseph Epstein, Commentary, Vol. 44, No. 5, November 1967.
  6. ^ a b Okrent, Daniel (September 19, 2005). "How the World Really Works". Fortune. 
  7. ^ "Current Magazines". The New York Times. February 2, 1930.
  8. ^ Massey, Laura (December 11, 2010). "Fortune". Peter Harrington London. Retrieved August 10, 2014. 
  9. ^ Background.
  10. ^ Pérez-Peña, Richard (October 23, 2009). "Fortune Magazine Will Drop From 25 to 18 Issues a Year". The New York Times. 
  11. ^ Pérez-Peña, Richard (October 23, 2009). "Fortune Media Kit". The New York Times. 
  12. ^ Deirdre, Carmody (May 2, 1994). "The Media Business; A Shaper of Magazines Retires". The New York Times. Retrieved February 10, 2009. 
  13. ^ Primack, Dan. "Time Inc. Becomes America's Oldest Startup". Retrieved July 30, 2014. 
  14. ^ Barnett, Megan; Serwer, Andy. "Inside the All-New Fortune.com". Retrieved July 30, 2014. 
  15. ^ Kaufman, Leslie (October 31, 2013). "Reshuffling at Time Inc. to Set Table for Spinoff". The New York Times. Retrieved August 30, 2014. 
  16. ^ Kile, Daniel. "Alan Murray Named Editor of Fortune". Retrieved August 30, 2014. 
  17. ^ Huddleston, Jr., Tom. "Fortune Names a New Editor-in-Chief". Retrieved March 15, 2017. 

Further reading[edit]

  • James S. Miller, "White-Collar Excavations: Fortune Magazine and the Invention of the Industrial Folk," American Periodicals, vol. 13 (2003), pp. 84–104. In JSTOR

External links[edit]

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