PT Garuda Indonesia (Persero) Tbk (IDX: GIAA), publicly known as Garuda Indonesia, is the flag carrier of Indonesia. It is named after the mythical giant bird Garuda of Hinduism and Buddhist mythology. Garuda Indonesia is headquartered at Soekarno-Hatta International Airport in Tangerang, near Jakarta.
|Founded||1 August 1947 as KLM Interinsulair Bedrijf|
|Commenced operations||28 January 1949|
|Airport lounge||Garuda Indonesia Executive Lounge|
|Destinations||56 (35 Domestic, 21 International)|
|Company slogan||The Airline of Indonesia|
|Parent company||Government of the Republic of Indonesia (60%)|
|Headquarters||Soekarno-Hatta International Airport
Tangerang, Banten, Indonesia
PT Garuda Indonesia (Persero) Tbk (IDX: GIAA), publicly known as Garuda Indonesia, is the flag carrier of Indonesia. It is named after the mythical giant bird Garuda of Hinduism and Buddhist mythology. Garuda Indonesia is headquartered at Soekarno-Hatta International Airport in Tangerang, near Jakarta.
The airline operates flights to a number of destinations in Southeast Asia, East Asia, the Middle East, Europe and Australia from its main hub, Soekarno–Hatta International Airport as well as other hubs at Ngurah Rai International Airport, (Bali); Sultan Hasanuddin International Airport, (Makassar); Kuala Namu International Airport, (Medan); and Juanda International Airport, (Surabaya).
Until 2010, Garuda sponsors the Indonesian Robotic Olympiad, a regional version of the World Robot Olympiad, where the winning teams receive free flights towards the location of the World Robot Olympiad. Garuda Indonesia still sponsors each Indonesian teams for the World Robot Olympiad until now. Garuda Indonesia was the official sponsor of the 2011 SEA Games and is currently the official airline partner of Liverpool FC. The airline received its IATA Operational Safety Audit (IOSA) in 2008 and 2010. In 2012, the airline officially spun-off its Citilink low-cost operations. In March 5, 2014 Garuda Indonesia becomes 20th member of SkyTeam Alliance. The inclusion of Garuda Indonesia adds 40 new destinations to SkyTeam’s global network and strengthens the alliance presence in Southeast Asia and Australia.
The earliest predecessor to Garuda Indonesia was KNILM, Royal Dutch Indies Airways, founded in 1928 during the Dutch colonial period; despite the similar name, it was not a subsidiary of the main Dutch carrier KLM. KNILM was dissolved in 1947, and its assets were transferred to a new KLM subsidiary, KLM Interinsulair Bedrijf (KLM Interinsular Service), which was nationalized in December 1949.
Garuda Indonesia in its current institutional form had its beginnings in the Indonesian war of independence against the Dutch in the late 1940s, when Garuda flew special transports with a Douglas DC-3. 28 January 1949 is generally recognized as the airline's founding date, at which time the airline was known as "Garuda Indonesian Airways." The first aircraft was a DC-3 known as Seulawah (Acehnese: "Gold Mountain", or from Arabic Shalawah, means praise/worship) and was purchased for a sum of 120,000 Malayan dollars, which was provided by the people of Aceh (notably local merchants). During the revolution, the airline supported Indonesian interests, such as carrying Indonesian leaders for diplomatic missions. Now, a chartered Garuda Indonesia Airbus A330-300 is used by the President of Indonesia for presidential travels.
The Burmese government helped the airline significantly during its beginnings. The country's national airline, Union of Burma Airways, often chartered this DC-3 for its own flights. Accordingly, upon Garuda's formal joint incorporation with KLM on 31 March 1950, the airline presented the Burmese government with a DC-3. By 1953, the airline had 46 aircraft, although by 1955 its Catalina fleet had been retired. Fourteen De Havilland Heron aircraft were acquired to serve shorter range routes. In June 1956, Garuda made its first Hajj flight, operated with a Convair 340 carrying 40 Indonesians, to the city of Mecca.
The name "Garuda" was derived from a Dutch poem written by a renowned Javanese scholar and poet Raden Mas Noto Soeroto; "Ik ben Garuda, Vishnoe's vogel, die zijn vleugels uitslaat hoog boven uw eilanden" which means "I'm Garuda, Vishnu's Bird, spreads its wings high above the Islands". In Hindu mythology, Garuda is the name of Lord Vishnu's mount (vahana).
The line was mentioned by Sukarno during the Dutch-Indonesian Round Table Conference at The Hague, from 23 August to 2 November 1949.
The 1960s were times of growth for the airline; the fleet in 1960 included eight Convair 240s, eight Convair 340s and eight Convair 440s. In 1961 three Lockheed L-188 Electras four-engined turboprop airliners were acquired, and in late 1965, three Convair 990 Coronado four-engined jet aircraft were introduced and a route was opened to Kai Tak International Airport in Hong Kong.
After having concentrated on domestic and regional services, the first scheduled flights to Europe were added on 28 September 1963, to Amsterdam and Frankfurt. In 1965, flights to Europe were expanded to include Rome and Paris via Bombay and Cairo, with the exclusive use of Garuda's Convair 990 aircraft. That year, flights to People's Republic of China started, with Garuda flying to Canton via Phnom Penh. Also in 1965, the jet age arrived for Garuda, with a Douglas DC-8 that flew to Amsterdam's Schiphol Airport via Colombo, Bombay, Rome and Prague.
During the early 1970s, Garuda Indonesia introduced McDonnell Douglas DC-9 and Fokker F28 Fellowship twin-jet aircraft, and at one point Garuda owned 62 Fokker jets, making Garuda the world's largest operator of F28s at that time. In 1973, the carrier introduced the Douglas DC-10; it later introduced the Boeing 747-200.
The airline added the Airbus A300-B4 to its fleet on 21 June 1982. Garuda was the launch customer for Airbus A300 with two-man crew cockpit (designated A300B4-220FFCC). By 1984, nine of these were in service, supplemented by 8 Douglas DC-10s, 24 Douglas DC-9s, 45 Fokker F-28s, and 6 Boeing 747-200s. In 1985 under Reyn Altin Johannes Lumenta Garuda created a controversy by hiring foreign brand consultants Landor Associates to create a new logo and colour scheme for Garuda Indonesia, a project that cost the company millions of US dollars. This move was later on applauded as vital for the reputation and corporate identity of Garuda Indonesia as the national airline.
Under Lumenta, Garuda also increased flights frequency and destinations, reduced ticket prices and collaborated with Merpati, introducing flexible tickets valid for both Indonesian airlines. During the 1970s the airline had its headquarters in Jakarta.
In 1991, Garuda purchased 9 McDonnell-Douglas MD-11s; it later introduced Boeing 747-400 in 1994 (two of them were purchased directly from Boeing, the third was ex-Varig), and Airbus A330-300, in 1996. But during this time, Garuda suffered two major accidents. The first of these happened in Japan in the summer of 1996; the second happened in 1997 when an Airbus A300 crashed near Medan, North Sumatra, killing everyone aboard in what remains Indonesia's worst aviation disaster. The 1997 Asian financial crisis hit Indonesia and Garuda hard, resulting in severe cutbacks on unprofitable routes. Despite once having a comprehensive worldwide route network, Garuda currently suspends services to United States, despite once flown to Honolulu and continues to Los Angeles. Largely due to historical links with the Netherlands, Garuda continued to operate flights to Amsterdam and Frankfurt after the initial cutbacks, although these flights were also discontinued from 28 October 2004. The situation was exacerbated by the 11 September 2001 terrorist attacks in the U.S., the Bali bombings, the 2004 Indian Ocean earthquake and tsunami, and the SARS scare, all of which contributed to a downturn in air travel and Indonesian tourism. However, by 2005, the airline had largely recovered from its economic problems.
On 7 September 2004, human rights activist Munir Said Thalib was murdered on Garuda Indonesia Flight 974. Garuda's CEO at the time, Indra Setiawan, his deputy Rohainil Aini, and pilot Pollycarpus Priyanto were all convicted of his murder. Garuda was found negligent in refusing to perform an emergency landing and was ordered to pay compensation to Munir's widow. Garuda then failed to pay the compensation.
In June 2007, the EU banned Garuda Indonesia, along with all other Indonesian airlines, from flying into any European countries, following the crash of a Boeing 737-400 earlier that year. With the support of the international aviation industry for all Indonesian airlines, the EU promised to review its ban and sent a team of experts, led by the European Commission's Air Safety Administrator Federico Grandini to Indonesia to consider lifting the ban. In August 2007, the transportation minister of Indonesia announced that the EU would lift its ban hopefully sometime in October, stating that the ban was attributed to communication breakdown between the two parties and that discussion was in progress. In November 2007, Garuda announced its intention to fly to Amsterdam from Jakarta and Denpasar on the condition that the European Union lifted the ban on the airline. Airbus A330s and Boeing 777 were aircraft that were suggested as being suitable for use on these revitalised routes. On 28 November 2007, the EU refused to lift its ban on Garuda flying to all European countries. It announced the safety reforms already undertaken were a step in the right direction for the EU to consider lifting the ban, but still did not satisfy the EU's aviation safety standards. The ban was lifted in July 2009. In the wake of the ban being lifted, Garuda plans to start services to Amsterdam and is considering other European destinations in the near future. Management is also considering servicing the US where it currently has no services.
In July 2007, the Deputy of Marketing, Ministry of Culture and Tourism of Indonesia announced that Garuda Indonesia had plans to start service to India, although the date had not been determined.
In July 2009, following a third mission led again by Federico Grandini, the European Commission lifted Garuda Indonesia's ban from flying into Europe. This was followed by three other airlines.
Following the lifting of the EU ban against Garuda Indonesia and three other Indonesian carriers, the airline announced in July 2009 an aggressive five-year expansion plan known as the Quantum Leap. The plan involved an image overhaul, including changing the airline's livery, staff uniform and logo. Within a five-year period, its fleet would double from 62 to 116 aircraft. The Quantum Leap also plans to boost passenger annual numbers to 27.6 million in the same period, up from 10.1 million at the time of program launch through increasing domestic and international destinations from 41 to 62. Route expansions included Amsterdam, with a stopover in Dubai, in 2010. A non-stop flight using Boeing 777-300ERs is planned for 2014. Other routes to world hubs such as London, Frankfurt, Paris, Rome, Madrid and Los Angeles are being considered for reopening.
At the 2010 Farnborough Airshow, Garuda announced an order for another six A330-200 airliners. According to Garuda Indonesia’s Technical Director, Garuda Indonesia planned to buy nine Boeing 737-800s and two Airbus 330-200s in 2011.
With aims to improve flight capacity and frequency to eastern Indonesia, Garuda Indonesia opened a third hub located at the Sultan Hasanuddin International Airport, Makassar, South Sulawesi from 1 June 2011. The company's first two hubs are Soekarno-Hatta International Airport (Cengkareng, Jakarta), and Ngurah Rai International Airport (Denpasar, Bali).
Garuda Indonesia is increasing the flight frequency of its domestic and international routes. Of the international routes, Garuda is increasing its frequency of Jakarta-Singapore to 8 times daily with a Boeing 737-800, Jakarta-Bangkok to 3 times daily with a Boeing 737-800, Jakarta-Hong Kong to 2 times daily with an A330-200 and a Boeing 737-800, Jakarta-Beijing to 5 times weekly with an Airbus A330-300 and an A330-200, Jakarta-Shanghai to 5 times weekly with an A330-200 and an Airbus A330-300, and Denpasar-Seoul to 5 times weekly with a Boeing 747-400 and an A330-300. The airline resumed service to Taipei from Jakarta on 25 May 2012.
The Airline made its debut on the Indonesia Stock Exchange in February 2011, with the government of Indonesian retaining a majority of the shares. PT Trans Airways bought 10.9 percent stake of Garuda Indonesia unsold IPO shares from underwriters in 27 April 2012. The transaction was valued at Rp 1.53 trillion ($166.8 million).
Since its establishment, Garuda Indonesia has changed its branding and livery a few times. During the early years, Garuda introduced a red and white color scheme in accordance to the Indonesian national identity and the Indonesian flag. In the 1950s, "Garuda Indonesian Airways" introduced a bird logo: a triangle stylized eagle-like Garuda with red and white shield. The logo was painted on the vertical stabilizer of Garuda's fleet from 1960 to 1969. In the 1970s, a logotype with a unique font replaced the triangular eagle as Garuda's corporate identity, along with a new color scheme consisting of a red and orange "hockey stick" line running along the aircraft's windows and vertical stabilizer.
In 1985, Garuda undergoes a complete branding makeover, changing its name into "Garuda Indonesia" along with its color scheme, logo and logotype. The new branding and livery was created by Landor Associates who also created the new iconic bird logo: the Garuda symbol with five bended lines forming its wings. The color scheme was changed completely to a deep royal blue and aqua color, said to be inspired by the nature of Indonesia that was dominated by tropical greenery and seas when viewed from the air. The nationalistic red and white color scheme was no longer used.
In 2009, a new branding initiative was launched through a new image, developed once again by brand consultant Landor Associates, a new spin of the idea called "nature's wing". Garuda has since replaced the old logo painted on its fleet vertical stabilizer with this new "nature's wing" graphic of blue and aqua shades. The "nature's wing" graphic was inspired by the wings of tropical birds as well as the ripples of waves upon the water. The iconic bird symbol designed by Landor 24 years earlier is still maintained as Garuda Indonesia's logo, however the logotype is changed completely. The new look is expected to be able to "Capture the Spirit of Friendliness and Professionalism of Indonesia".
To celebrate its 62 years of service on 26 January 2011, Garuda Indonesia painted 2 its Boeing 737-800 aircraft with the retro liveries the airline used in the 1960s and 1970s.
Garuda Indonesia has its head office at Soekarno-Hatta International Airport in Tangerang, Banten, Indonesia, near Cengkareng and near Jakarta. The head office is the Garuda Indonesia Management Building, located within the Garuda Indonesia City Center. The about 17,000-square-metre (180,000 sq ft) head office facility is on a 5-hectare (12-acre) plot of land. As of 2009, the head office houses the Garuda management and about 1,000 employees from various units. Indonesian President Susilo Bambang Yudhoyono opened the current Garuda head office in 2009. The previous head office was located in the city center of Jakarta, in Central Jakarta.
Garuda Indonesia had announced that its subsidiary, GMF AeroAsia would be listed in Indonesia Stock Exchange in 2008. However, due to financial crisis in 2008, GMF delayed IPO until 2009. The Ministry of State-Owned Companies (Kementrian BUMN) also had announced a plan to privatize Garuda, that opened a possibility to offer its shares publicly. Garuda Indonesia aimed to list on 11 February 2011, for an Initial Public Offering. Government of Indonesia has confirmed the IPO price of Garuda Indonesia at Rp.750 per share and also cut offering size to 6.3 billion shares only from 9.362 billion planned before.
Garuda Indonesia’s subsidiaries include:
|Company||Type||Principal activities||Country||Group's Equity Shareholding|
|GMF AeroAsia||Subsidiary||Aircraft Maintenance||Indonesia||100%|
|PT. Aerowisata||Subsidiary||Travel, hotel, transportation and catering services||Indonesia||100%|
|PT. Abacus Distribution Systems Indonesia||Subsidiary||Computer reservation provider||Indonesia||100%|
|PT. Gapura Angkasa||Subsidiary||Ground handling service||Indonesia||100%|
|PT. Aero Systems Indonesia||Subsidiary||IT provider and solutions||Indonesia||100%|
|Cargo Garuda Indonesia||Strategic Business Unit||Cargo||Indonesia||100%|
|Garuda Sentra Medika||Strategic Business Unit||Aircrew health services||Indonesia||100%|
On 13 October 2009, Garuda Indonesia announced they will be resuming flights to Europe for the first time after removal from the E.U. blacklist. The flight, operating since 1 June 2010, is to Amsterdam, The Netherlands, with a stopover at Dubai, United Arab Emirates, operated by an Airbus A330-200 aircraft. As of 2 December 2012, the airline operates flights from Jakarta to Amsterdam with a stopover at Abu Dhabi as part of its codeshare deal with Etihad Airways. The airline is also planning to introduce a non-stop flight from Jakarta to London-Gatwick in May 2014 (was originally due to be launched on 2 November 2013 but service postponed to the aging of Jakarta's airport) using newly delivered Boeing 777 aircraft on that route. Beside resuming flight to London in 2014 Garuda also plans to open international routes to Manila and Mumbai although exact opening dates are yet to be determined.
In 2011, Garuda flew 17.1 million passengers up 39% from last year, while the total revenue jumped 38% to Rp27.1 trillion ($2.95 billion). Composition of passengers on domestic routes and international routes was 81% versus 19% respectively.
Codesharing has allowed Garuda Indonesia to expand services into Western Europe and the Middle East. In 2009 Garuda Indonesia expressed an interest in joining the SkyTeam airline alliance, which would make it the second airline in Southeast Asia to join after Vietnam Airlines. Membership would open SkyTeam's network to Indonesian, Australian, and New Zealand markets. In December 2009, three SkyTeam members – Korean Air, KLM, and Delta Air Lines – committed to supporting Garuda Indonesia to join SkyTeam. This made Garuda Indonesia eligible to apply for membership in the alliance. On 23 November 2010, Garuda Indonesia signed an agreement to join SkyTeam. The airline became as the 20th member of the alliance on 5 March 2014.
On 19 June 2007, Garuda Indonesia and Hainan Airlines began codesharing in a bid to strengthen both airlines' marketing positions in Indonesia and People's Republic of China. In this agreement, Garuda Indonesia will be the operating partner on the Jakarta-Beijing (vv) service, flying five times a week using a new A330-200.
An interline agreement between Garuda Indonesia and Australian airline Virgin Blue (now Virgin Australia) was confirmed in November 2007. This facilitates travel for passengers connecting from a Virgin Australia domestic flight to a Garuda Indonesia international service departing from either Sydney, Melbourne or Perth.
On June 2008, it was announced that Garuda Indonesia would increase services between Australia and Bali. From 25 June, Garuda Indonesia added an extra flight between Darwin and Denpasar, bringing the total number of services to three per week. Additionally, a fourth flight from Melbourne to Denpasar began on 22 July. On 2 September, another extra service departed from Melbourne to bring the total number of flights per week to five, and a sixth flight left from Sydney. This extra capacity was in response to an increase in the number of Australians who traveled to Bali in the first quarter of 2008, marking a resurgence in Balinese tourism, which was hard hit by the 2002 and 2005 Bali bombings.
A partnership agreement with Etihad Airways was announced on 16 October 2012. The partnership includes a codeshare agreement for a total of 36 flights between the two airlines; subject to Government Regulatory Approval. Reciprocal Frequent Flyer programmes were also part of the agreement, allowing passengers to earn miles flying both Garuda Indonesia and Etihad Airways. Garuda Indonesia subsequently shifted its Dubai operations to Abu Dhabi as to compliment the agreement.
During the APEC summit on 7 October 2013, a codeshare agreement between Garuda Indonesia and Aeromexico was announced, allowing passengers to travel from Jakarta to Mexico City via Tokyo and vice-versa. Under the codeshare agreement, Aeromexico would place its flight numbers on Garuda Indonesia's Jakarta-Tokyo flights while Garuda Indonesia would place its flight numbers on Aeromexico's Tokyo-Mexico City flights.
On 19 November 2013, a codeshare agreement was announced between Garuda Indonesia and Jet Airways of India. Under the codeshare agreement, Jet Airways would place its flight numbers on Garuda Indonesia flights between Jakarta and Singapore while Garuda Indonesia would place its flight numbers on Jet Airways flights between Singapore and Mumbai, Delhi and Chennai. The two airlines also announced a reciprocal Frequent Flyer programme partnership, allowing passengers to earn miles flying both Garuda Indonesia and Jet Airways.
On 19 December 2013, Garuda Indonesia and Japan's All Nippon Airways announced a partnership agreement encompassing codeshare flights as well as reciprocal Frequent Flyer programmes. Under the codeshare agreement, ANA passengers arriving in Jakarta would be able to transfer to 10 destinations in Indonesia on board Garuda Indonesia flights, while Garuda Indonesia passengers arriving in Tokyo or Osaka would be able to transfer to 11 destination in Japan on board ANA flights.
On 5 March 2014, Garuda Indonesia officially joined the SkyTeam Alliance. With the arrival of Garuda Indonesia to SkyTeam, a variety of facilities are given as including SkyPriority, as well as changing its current frequent flyer membership into GarudaMiles. In addition Garuda was connected with 140 new destinations. by this time, the journey will be much faster. Garuda has also teamed up with the world's major airlines, such as KLM, Air France, Delta Air Lines, Aeroflot, China Airlines, Aeroméxico and Saudia.
All of Garuda Indonesia's aircraft are maintained by GMF AeroAsia. The Boeing customer code for Garuda Indonesia is U3, which appears in their aircraft designation as a suffix, such as 737-5U3, 737-8U3 and 747-4U3.
Currently, the airline is utilising the Airbus A330-200s on its route to Amsterdam, East Asian and Australian flights originating from Jakarta, Boeing 747-400s on their Indonesia to Jeddah routes, Airbus A330-300s for most of their Australian and East Asian routes originating from Bali, Boeing 737-800 on most domestic and regional routes, the Boeing 737 Classics and Bombardier CRJ1000 NextGen on regional domestic sectors. The Boeing 777-300ERs entered service in July 2013 and are being used on the Jakarta-Jeddah, Jakarta-Tokyo(Narita), Jakarta - Shanghai, from May 2014, the Jakarta - London-Gatwick, and, from June 2014, the Jakarta - Sydney Airport route. Some Boeing 737 Classics are still being operated on domestic routes which are newly opened and also on some airports which do not have long enough runways to handle larger aircraft such as Boeing 737-800 (less than 2000 meters). Those remaining Boeing 737 Classics fleets will be replaced by Bombardier CRJ1000 NextGen or Boeing 737-800. Turboprop aircraft ATR 72 has just entered into service by the end of 2013 for serving new inter-island routes with potential demand of tourism & growing economy but lacking of airport facilities to handle jet aircraft in eastern part of Indonesia.
|ATR 72–600||2||23||—||—||70||70||operated as Garuda Indonesia sub-brand "Explore"|
|Bombardier CRJ1000||12||6||—||12||84||96||operated as Garuda Indonesia sub-brand "Explore Jet"|
|Airbus A330-200||11||—||—||36||186||222||5 aircraft equipped with Thales IFE, 6 aircraft equipped with Panasonic IFE|
|1||—||36||215||251||New configuration. Flat bed seats in Executive class.
PK-GPF in Skyteam livery
|Boeing 737-300||3||—||—||16||94||110||To be phased out starting 2014|
|Boeing 737-500||4||—||—||12||84||96||To be phased out starting 2015|
|Boeing 737-800||68||38||—||12||144||156||14 aircraft do not use in-seat IFE
PK-GMH in Skyteam Livery
|Boeing 747-400||2||—||—||42||386||428||To be used on flights to Jeddah from Makassar, Medan and Surabaya|
|Airbus A300B4-200FF||1982||2002||Launch customer.
One crashed at Medan.
|Airbus A300-600R||1990||2001||Replaced by Airbus A330-200.|
|Boeing 737-400||1992||2012||Replaced by Boeing 737-800s.
One was written off at Yogyakarta.
|Convair 340||1952||1968||The first Hajj flight was operated by this aircraft.|
|Convair 990||1962||1975||First jet aircraft in fleet.
One crashed at Mumbai.
|de Havilland Heron||1952||1956||Launch customer.|
|Douglas DC-3||1949||1970||First aircraft model in the fleet.|
|Fokker F27-200||1967||1975||One crashed at Lampung.|
|Fokker F28 Mk-1000||1969||1983||Replaced by Fokker F28 Mk-3000.
3 crashed in 1975-1982.
|Fokker F28 Mk-3000||1973||1998||Launch customer.|
|Fokker F28 Mk-4000||1978||2001|
|Lockheed L-188 Electra||1960||1977||One crashed at Manado.|
|McDonnell Douglas DC-9-30||1970||1993||Replaced by Boeing 737s.
One preserved for display use.
|McDonell Douglas DC-10-30||1973||2004||One written-off in Fukuoka.|
|McDonnell Douglas MD-11||1990||1998|
|PBY 5 Catalina||1950||1953|
Garuda Indonesia is a full-service airline featuring business, economy, and first classes. The airline began to introduce new premium products and services with the arrival of the Airbus A330-200 and Boeing 737-800 aircraft. First class cabins were introduced in 2013 on board the Boeing 777-300ER with Wi-Fi and telecommunication services on board.
First class is available on Garuda's B777-300ER aircraft, featuring 8 suites arranged in a 1-2-1 configuration. The first class suites are fitted with 24" AVOD screen and seats that converts into a bed. A new chef-on-board service will enhance the dining experience. First Class passengers can use in-flight Wi-Fi connectivity at no cost. It has a seat pitch of 82 inches and a seat width of 22 inches.
Executive Class, Garuda's business class product, is available on all aircraft.
The new Executive Class cabin on-board Garuda's Boeing 777-300ER aircraft are fitted with EADS Sogerma flat-bed seats arranged in a staggered 1-2-1 configuration; allowing for direct aisle access to all Executive Class passengers. These seats features with 73" of seat pitch, 15" AVOD screen, USB ports, in-seat laptop power supply, and personal reading light. Turndown service are also offered.
On-board Garuda's Airbus A330 series aircraft, the Executive Class cabin are equipped with flat-bed seats on the older Airbus A330-200 and lie-flat seats on all Airbus A330-300 and newer A330-200 aircraft. These seats feature a 6-degree incline, 74" seat pitch and a recline of up to 180 degrees. Seats are equipped with personal AVOD In-Flight Entertainment System (IFE), USB ports, in-seat laptop power supply, and personal reading light. Executive Class seats on board Garuda's Airbus A330 series aircraft are configured in a 2-2-2 configuration.
Garuda's newer Boeing 737-800 aircraft also features a new Executive Class product with 42" of seat pitch in a 2-2 layout, equipped with an in-seat laptop power supply, personal 9-inch touch-screen & handset activated AVOD In-Flight Entertainment, and personal reading light.
Garuda's Boeing 747 and Boeing 737 Classic aircraft feature refurbished older Executive Class seats in new colors. Executive Class seats of Garuda's Boeing 747-400 feature 46" - 48" seat pitch and 19" seat width, while the Executive Class seats of Garuda's Boeing 737 Classic aircraft have 41" - 44" seat pitch and 19" seat width. Portable Media Players are provided on-board Garuda's Boeing 747-400 aircraft operating the Jakarta-Jeddah route.
A range of hot and cold beverages are available, along with snacks and/or meals, depending on the length of the flight. Wine and beers are also offered on international flights. In July 2011, Garuda Indonesia launched the Indonesian Rijsttafel service in Executive Class as part of its signature in-flight services. This signature dining service introduces the passengers to a wide array of Indonesian cuisine in a single setting, as part of the Garuda Indonesia experience. This in-flight Indonesian Rijsttafel includes varieties of Indonesian signature dishes; choices of nasi kuning or regular steamed rice, accompanied with choices of dishes such as satay, rendang, gado-gado grilled chicken rica, red snapper in yellow acar sauce, fried shrimp in sambal, potato perkedel and tempeh, along with kerupuk or rempeyek crackers.
Economy Class is available on all Garuda Indonesia aircraft, featuring a seat pitch of 30" - 35", depending on the aircraft, with a seat width of 17". Economy Class on-board Garuda's Boeing 777-300ER, Airbus A330 series aircraft and newer Boeing 737-800 aircraft features a 9-inch personal AVOD In-Flight Entertainment System on each seat.
Garuda Indonesia flight attendants serves welcome drinks and a selection of newspapers or magazines before Takeoff. After take off, flight attendants will serve meals, such as a snack box for domestic short-haul flights, or full hot meals on domestic flights longer than 1-hour and all international flights, along with a choice of drinks. On-board shopping is also available on selected domestic and all international flights. On-board immigration is available in all classes for selected international routes arriving in Indonesia.
In 2013, Skytrax awarded Garuda Indonesia as the world's best economy class in terms of service and product.
In-Flight Entertainment (IFE) is available on board selected Garuda Indonesia aircraft.
Garuda's Boeing 777-300ER, Airbus A330 series and newer Boeing 737-800 aircraft are equipped with Audio Video on Demand (AVOD) In-Flight Entertainment System in all classes. The Economy Class on these aircraft features a 9-inch LCD touch-screen, while the Executive Class features a 9-inch, 11-inch and 15-inch touch-screen LCD in Garuda's Boeing 737-800, older Airbus A330-200, and all remaining Airbus A330 series aircraft respectively. In Executive Class on board the Airbus A330-300 and newer A330-200 aircraft, the screens are located on the seat backs or in the armrest of bulkhead rows, while in the older Airbus A330-200 aircraft and Boeing 737-800s, the screens are stowed in the armrest. In Economy Class, they are on the seat back.
Garuda's Boeing 747-400 aircraft are equipped with cabin screens that shows Airshow (a moving map system to allow passengers to track the progress of their flight), as well as featured films and short movies. Audio programmings are also available. Passengers in Executive Class can order portable media players (AVOD system) from flight attendants.
Newspapers and magazines are provided to all passengers on board all flights.
6 international television channels will be available on board the Boeing 777-300ER.
A Jakarta-based 24-hour call center is available for local customer access where payment can be made by credit cards, internet/mobile banking or transfer via ATM. Recently online booking from their website is also possible with payment can be made online with credit cards from select countries.
In April 2011, Garuda Indonesia announced plans to develop online sales. Garuda Indonesia had cooperated with Visa and Mastercard to develop an online credit card payment system, allowing customers to use Paypal. Debit card payments may be processed with Bank Mandiri, BCA or BII.
Garuda Frequent Flyer was launched in September 1999. In 2005, Garuda Indonesia relaunched its frequent-flyer program called Garuda Frequent Flyer (GFF) with a new look, benefits and services. The new program allows members to earn miles on domestic and international flights and has four tiers of membership covering GFF Junior, Blue, Silver, Gold, and Platinum status levels. Since June 2011 Garuda Indonesia launched a joint frequent flyer program with Korean Air. Members of the Garuda Frequent Flyer (GFF) program and Korean Air’s SkyPass program will benefit from the cooperation by accruing mileage for flying both Korean Air and Garuda or any Garuda–Korean Air code share flights.
From March 2013, due to joining SkyTeam, Garuda Indonesia announced that Garuda Frequent Flyer will be renamed as GarudaMiles. Currently, GFF Gold and Platinum members whose membership expires in February, are being send their new card under GarudaMiles, with other GFF members following soon. Before joining SkyTeam, GFF members can earn/redeem their miles with (besides Garuda & Citilink) Korean Air, Eithad Airways, Air France-KLM (Flying Blue), and Jet Airways
The Garuda Executive Lounge is open to passengers travelling in Executive Class, as well as those holding a Gold or Platinum Garuda Frequent Flyer card. Starting in 2011, passengers with an Executive Card Plus card or Garuda Indonesia Citibank credit card can no longer gain access to the lounge. Lounges are located at Soekarno-Hatta International Airport and throughout Indonesia, offering food and drinks, wireless internet, showers, meeting rooms and business services.
Garuda and Gallant Venture is developing new hub for domestic purposes and international flights to Europe and the Far East on 177 hectares area in Bintan Island includes new airport, runway and maintenance facility. It will reduce of using Soekarno-Hatta International Airport which has fully utilized.
In July 2012, Garuda Indonesia signed a 3-year sponsorship deal with Premier League club Liverpool FC. The agreement gives Garuda Indonesia the right to be the Official Partner of Liverpool Football Club and the Official Global Airline Partner of Liverpool Football Club. In addition, a six-minute advertisement video of Garuda Indonesia will be broadcast during matches held at the Liverpool FC home ground, Anfield, for the 2012-2013 season.
Having received the World's Most Improved Airline at the Skytrax World Airline Awards, Garuda Indonesia was also noted as Asia's leading service quality airline by the Center for Asia-Pacific Aviation (CAPA) in 2010. In 2012, based on Roy Morgan research company, Garuda Indonesia has been recognized as the Best International Airline among all major airlines throughout the world and toppled Singapore Airlines, Emirates Airlines and Air New Zealand with 91 percent of the respondents being 'very satisfied'. In addition, the League of American Communications Professionals (LACP) awarded Garuda Indonesia with a Platinum on the Vision Awards Annual Report. In July 2012, Garuda Indonesia was recognized as the World’s Best Regional Airline and also won the Best Regional Airline in Asia by the global airline review and ranking consultancy, Skytrax, for delivering the best service to its customers. In 2013, Skytrax awarded Garuda Indonesia as the world's best economy class for its service and product.
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