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|Headquarters||Bangalore, Karnataka and Noida, Uttar Pradesh, India|
|Pardeep Jain (Founder, CEO and Managing Director), Sachin Devsare (Executive Director)|
|Products||Mobile phones, smartphones, Tablets|
|Revenue||₹26 billion (US$410 million) (2013)|
Number of employees
Karbonn Mobiles (Official name: Karbonn Mobiles Private Limited) is an Indian mobile device manufacturing company founded in March 2009. It is a vendor of feature phones, smartphones, tablets and mobile phone accessories.
Karbonn is a joint venture between United Telelinks Ltd., a Bengaluru-based firm and Jaina Marketing and Associates, headquartered in Noida. Karbonn Mobiles also has a strategic ties with Sistema Shyam TeleServices Limited.
The firm's total investment in the Indian consumer market was over US$5 million in the year 2011. The firm contracted with semiconductor companies for their handsets and targets mainly the Indian market. The firm has over 85,000 retailers and 870 service centres (around 150 dedicated exclusively for Karbonn) across India. Karbonn Mobiles aims at registering a turnover of ₹4,000 crore during the 2013-14 financial year.
The company struck a deal with Eros International Media Ltd., the makers of Rajinikanth-starrer film Kochadaiyaan (2013). The deal involved the manufacture of five lakh (500,000) items of Kochadaiyaan merchandise with screen savers and images from the film, the trailer, behind-the-scenes shots, the signature tune of the film, and the lead actor's signature on back cover of phones.
Karbonn ties with online digital entertainment service provider Hungama.Com and have an app preinstalled.
In October 2012, Karbonn announced the launch of their brand extension 'Karbonn Smart'. The range includes a smart tab and smartphones based on Android operating system. In February 2014, Microsoft announced Karbonn as a hardware partner of Windows Phone operating system.
Karbonn was ranked the 77th most trusted brand in India among 1,200, by The Brand Trust Report 2014, a study conducted by brand analytics company Trust Research Advisory. In the 2017 edition of the report, it stands at the 350th position among 1,000 Indian companies surveyed.
Karbonn launched Karbonn K9 Virat on 26 August 2016 in India. The device has a 5.5 inch IPS display with resolution of 1280 x 720 pixels. The smartphone is powered by a 1.3 GHz quad core processor with 1 GB of RAM and 8 GB of internal storage. The next phone was launched on December 2016 named as Karbonn Aura Note.With a screen size of 5.5inch, a fingerprint sensor and with a selfie flash as well as rear flash running on Android Marshmallow powered by 1.3ghz quad core processor with a combination of 2gb RAM and 16gb internal storage.
Airtel has joined their hands with homemade brand Karbonn to make the lowest price range, which features 4G LTE support. As per the source information Airtel Karbonn A40 priced at Rs. 1,399/-, the partnership will continue with the phone and would launch as “Airtel’s Mera Pehla 4G smartphone” slogan. The method of providing the lowest priced 4G LTE mobile, where every common man can utilize the 4G technology.
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