A macrocell is a cell in a mobile phone network that provides radio coverage served by a high power cellular base station (tower). Generally, macrocells provide coverage larger than microcell. The antennas for macrocells are mounted on ground-based masts, rooftops and other existing structures, at a height that provides a clear view over the surrounding buildings and terrain. Macrocell base stations have power outputs of typically tens of watts. Macrocell performance can be increased by increasing the efficiency of the transreciever. 
The term macrocell is used to describe the widest range of cell sizes. Macrocells are found in rural areas or along highways. Over a smaller cell area, a microcell is used in a densely populated urban area. Picocells are used for areas even smaller than microcells. An example of usage would be a large office, a mall, or train station. Currently the smallest area of coverage that can be implemented with a femtocell is a home or small office.