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Seth Godin on marketing, storytelling, attention, and the future of work
Seth Godin on marketing, storytelling, attention, and the future of work
Published: 2016/08/29
Channel: Nordic Business Forum
How to get your ideas to spread | Seth Godin
How to get your ideas to spread | Seth Godin
Published: 2007/05/17
Channel: TED
The Truth About Your Calling With Seth Godin & Marie Forleo
The Truth About Your Calling With Seth Godin & Marie Forleo
Published: 2016/10/18
Channel: Marie Forleo
Seth Godin
Seth Godin's Top 10 Rules For Success (@ThisIsSethsBlog)
Published: 2016/04/28
Channel: Evan Carmichael
Mastermind 2018 Keynote Seth Godin (Part 1 of 2)
Mastermind 2018 Keynote Seth Godin (Part 1 of 2)
Published: 2018/02/07
Channel: 97th Floor
Your Job is to Make Art: Why We Need Generosity More Than Ever - Seth Godin at Craft & Commerce 2017
Your Job is to Make Art: Why We Need Generosity More Than Ever - Seth Godin at Craft & Commerce 2017
Published: 2017/12/13
Channel: ConvertKit
Seth Godin | Nearly Impossible
Seth Godin | Nearly Impossible
Published: 2017/01/23
Channel: Great Automotive Sales Trainers
Seth Godin: Quieting the Lizard Brain
Seth Godin: Quieting the Lizard Brain
Published: 2015/11/06
Channel: 99U
Seth Godin on CreativeLive | Chase Jarvis LIVE | ChaseJarvis
Seth Godin on CreativeLive | Chase Jarvis LIVE | ChaseJarvis
Published: 2016/05/03
Channel: Chase Jarvis
Seth Godin -- Best Advice I
Seth Godin -- Best Advice I've Ever Received
Published: 2018/02/19
Channel: Behind the Brand
Interview with Seth Godin
Interview with Seth Godin
Published: 2017/10/05
Channel: Dutch Bros Red Couch
#AskGaryVee Episode 185: Seth Godin on Thought Leaders, Psychics & The Future of the Internet
#AskGaryVee Episode 185: Seth Godin on Thought Leaders, Psychics & The Future of the Internet
Published: 2016/02/23
Channel: GaryVee
Seth Godin - How to Connect with People
Seth Godin - How to Connect with People
Published: 2017/05/24
Channel: The War on Mind and Body
Seth Godin - Creating Scarcity
Seth Godin - Creating Scarcity
Published: 2017/07/21
Channel: The War on Mind and Body
Seth Godin: The Art of Marketing
Seth Godin: The Art of Marketing
Published: 2012/07/05
Channel: THEARTOF
Why the riskiest thing you can do is play it safe with Seth Godin
Why the riskiest thing you can do is play it safe with Seth Godin
Published: 2013/03/26
Channel: Behind the Brand
The tribes we lead - Seth Godin
The tribes we lead - Seth Godin
Published: 2013/03/03
Channel: TED-Ed
Learning is bravery | Seth Godin
Learning is bravery | Seth Godin
Published: 2016/12/23
Channel: TED Archive
Seth Godin: Let
Seth Godin: Let's stop calling them 'soft skills'
Published: 2017/01/11
Channel: Behind the Brand
STOP STEALING DREAMS: Seth Godin at TEDxYouth@BFS
STOP STEALING DREAMS: Seth Godin at TEDxYouth@BFS
Published: 2012/10/16
Channel: TEDxYouth
Seth Godin - How to Control Your Internal Monologue
Seth Godin - How to Control Your Internal Monologue
Published: 2018/01/27
Channel: The War on Mind and Body
The Mindset of a Winner
The Mindset of a Winner
Published: 2008/01/04
Channel: Selling Power
Amazing Decluttering Advice From Seth Godin
Amazing Decluttering Advice From Seth Godin
Published: 2017/07/03
Channel: Break the Twitch
INBOUND 2015 Keynote: Seth Godin
INBOUND 2015 Keynote: Seth Godin
Published: 2015/09/18
Channel: HubSpot
Mini clase de marketing con Seth Godin
Mini clase de marketing con Seth Godin
Published: 2017/11/16
Channel: Pequeño Cerdo Capitalista
The Second Best Seth Godin Interview of All-Time
The Second Best Seth Godin Interview of All-Time
Published: 2018/02/12
Channel: Joe Ferraro
Seth Godin - My Advice to Aspiring Entrepreneurs
Seth Godin - My Advice to Aspiring Entrepreneurs
Published: 2017/09/16
Channel: The War on Mind and Body
Seth Godin
Seth Godin
Published: 2012/01/03
Channel: Strombo
Seth Godin Interview (Full Episode) | The Tim Ferriss Show (Podcast)
Seth Godin Interview (Full Episode) | The Tim Ferriss Show (Podcast)
Published: 2016/02/18
Channel: Tim Ferriss
Seth Godin | EXCLUSIVE keynote | The Icarus Deception
Seth Godin | EXCLUSIVE keynote | The Icarus Deception
Published: 2013/07/24
Channel: Behind the Brand
Seth Godin Exclusive Keynote - Linked Orange County Event _ The Icarus Deception and Other Marketing
Seth Godin Exclusive Keynote - Linked Orange County Event _ The Icarus Deception and Other Marketing
Published: 2017/11/30
Channel: cheegaba TV
Seth Godin | EXCLUSIVE keynote | Linchpin
Seth Godin | EXCLUSIVE keynote | Linchpin
Published: 2015/06/19
Channel: Behind the Brand
IDEAS Peligrosas - Seth Godin
IDEAS Peligrosas - Seth Godin
Published: 2016/06/01
Channel: MARINkers
Seth Godin: Thinking Backwards
Seth Godin: Thinking Backwards
Published: 2013/05/19
Channel: CreativeMornings HQ
Good Life Project: Seth Godin On Books, Business And Life
Good Life Project: Seth Godin On Books, Business And Life
Published: 2012/10/10
Channel: Good Life Project
Seth Godin: How to Overcome the Fear of Failure
Seth Godin: How to Overcome the Fear of Failure
Published: 2016/05/03
Channel: CreativeLive
What Does Seth Godin Think About Social Media?
What Does Seth Godin Think About Social Media?
Published: 2017/03/27
Channel: AskGaryVee
Seth Godin’e sordum: Ikarus bizi neden aldattı?
Seth Godin’e sordum: Ikarus bizi neden aldattı?
Published: 2017/04/30
Channel: Barış Özcan
Seth Godin: How to become a Linchpin
Seth Godin: How to become a Linchpin
Published: 2011/04/20
Channel: Behind the Brand
Seth Godin - Being Known By Lots of People Shouldn
Seth Godin - Being Known By Lots of People Shouldn't Be The Goal
Published: 2017/11/02
Channel: The War on Mind and Body
Seth Godin - People Quit at the Wrong Time
Seth Godin - People Quit at the Wrong Time
Published: 2017/05/08
Channel: The War on Mind and Body
INBOUND 2013 - Seth Godin Keynote
INBOUND 2013 - Seth Godin Keynote
Published: 2013/08/27
Channel: HubSpot
HPU: Seth Godin and Nido Qubein
HPU: Seth Godin and Nido Qubein
Published: 2013/08/10
Channel: High Point University
Seth Godin in conversation with Lisa Napoli
Seth Godin in conversation with Lisa Napoli
Published: 2017/06/23
Channel: Claremont Graduate University
"All Marketers are Liars" - Seth Godin speaks at Google
"All Marketers are Liars" - Seth Godin speaks at Google
Published: 2007/07/16
Channel: Google
Set Goals by Zig Ziglar & Seth Godin | Best Motivational Video
Set Goals by Zig Ziglar & Seth Godin | Best Motivational Video
Published: 2017/11/19
Channel: The Titan
Seth Godin - The Value of Weird
Seth Godin - The Value of Weird
Published: 2017/09/19
Channel: Second City Works
HOW TO BE A SUCCESSFUL ENTREPRENEUR - THE DIP BY SETH GODIN ANIMATED BOOK REVIEW
HOW TO BE A SUCCESSFUL ENTREPRENEUR - THE DIP BY SETH GODIN ANIMATED BOOK REVIEW
Published: 2016/04/25
Channel: The Journey
Seth Godin interview - Vlog #183 May 31st 2017
Seth Godin interview - Vlog #183 May 31st 2017
Published: 2017/06/01
Channel: Janek Gwizdala
Seth Godin Tribes Animation
Seth Godin Tribes Animation
Published: 2016/06/16
Channel: ideaMACHINE Vlog
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WIKIPEDIA ARTICLE

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Seth Godin
Seth Godin in 2009.jpg
Godin in 2009
Occupation Author, entrepreneur
Spouse(s) Helene Godin
Website sethgodin.com

Seth Godin is an American author and former dot com business executive.[1][2][3]

Background[edit]

After leaving Spinnaker in 1986, he used $20,000 in savings to found Seth Godin Productions, primarily a book packaging business, out of a studio apartment in New York City.[4] He then met Mark Hurst and founded Yoyodyne. After a few years, Godin sold the book packaging business to his employees and focused his efforts on Yoyodyne, where he promoted the concept of permission marketing.[5]

Business ventures[edit]

Yoyodyne, launched in 1995, used contests, online games, and scavenger hunts to market companies to participating users. In August 1996, Flatiron Partners invested $4 million in Yoyodyne in return for a 20% stake.[4][6] At Yoyodyne, Godin published Permission Marketing: Turning strangers into friends and friends into customers. In 1998, he sold Yoyodyne to Yahoo! for about $30 million[7][8] and became Yahoo's vice president of direct marketing.[9]

In March 2006, Godin launched Squidoo.[10] In July 2008, Squidoo was one of the 500 most visited sites in the world.[11] By 2014, it was no longer considered financially viable and was sold to HubPages.[12]

Writing[edit]

As of April 27, 2014, Godin is the author of 17 books. Free Prize Inside was a Forbes Business Book of the Year in 2004,[13] while Purple Cow sold over 150,000 copies in more than 23 print runs in its first two years.[14] The Dip was a Business Week and New York Times bestseller;[15][16] Business Week also named Linchpin among its "20 of the best books by the most influential thinkers in business" on November 13, 2015.[17] In the early 1990s, he curated a 10-book series for children titled Worlds of Power. Each of the book's plots is based on a video game.[18]

In June 2013, Godin raised more than $250,000 from readers with a Kickstarter campaign, which in turn secured him a book contract with his publisher.[1]

Blog[edit]

Seth Godin's blog was named by Time among its 25 best blogs of 2009.[19]

Bibliography[edit]

Personal life[edit]

Godin and his wife Helene live in Hastings-on-Hudson, New York with their two sons.[20]

References[edit]

  1. ^ a b Trachtenberg, Jeffrey (June 24, 2012). "Giving Book Readers a Say". Wall Street Journal. Retrieved 18 July 2017. 
  2. ^ Walker, Rob (November 14, 2014). "Self-Promotion, but With Self-Respect". New York Times. Retrieved 18 July 2017. 
  3. ^ Adams, Bryan (April 28, 2016). "The 3 Rules of Successful Business as Taught by Seth Godin (and Your Mother)". Inc. Retrieved 18 July 2017. 
  4. ^ a b Kuntz, Mary (September 9, 1998). "Entrepreneur Profiles: Point, Click--And Here's The Pitch: Yoyodyne uses prizes to get you to read those online ads". BusinessWeek. Retrieved December 20, 2014. 
  5. ^ Taylor, William C. (March 31, 1998). "Permission Marketing". Fast Company. Retrieved October 8, 2017. 
  6. ^ Yahoo! to Acquire Yoyodyne, Earthweb News, October 12, 1998, archived from the original on 2005-02-14 
  7. ^ Junnarkar, Sandeep. "Yahoo to buy Yoyodyne". CNET News. Retrieved 19 December 2013. 
  8. ^ Yahoo Acquiring Yoyodyne Wired.com. October 12, 1998.
  9. ^ "Speaker: Seth Godin". Business Week's "Ultimate Entrepreneur for the Information Age". Special Libraries Association. June 18, 2008. Archived from the original on July 4, 2008. Retrieved December 20, 2014. 
  10. ^ Eric Enge Interviews Seth Godin on Stone Temple Consulting. June 20, 2007
  11. ^ Traffic Details: Squidoo.com on Alexa.com. Retrieved July 18, 2008
  12. ^ "Seth Godin's Squidoo Acquired by HubPages". SearchEngineWatch. August 19, 2014. 
  13. ^ "Forbes.com Business Book of the Year". Forbes. Retrieved 2014-01-20. "
  14. ^ Hogan, Ron (2005-05-16). "How to Succeed in Business (Books)". Publishers Weekly. Retrieved 2014-01-20. "...reports that the two-year-old title has more than 150,000 copies in print after 23 printings"
  15. ^ Business Week Bestseller List: October 8th, 2007
  16. ^ New York Times Bestseller List: June 8th 2007
  17. ^ Feloni, Richard (November 13, 2015). "20 of the best books by the most influential thinkers in business". Business Week. Retrieved October 8, 2017. 
  18. ^ People (magazine), July 30, 1990, "Worlds of Power" series review by Ralph Novak
  19. ^ "Seth Godin's Blog". Time. Retrieved October 8, 2017. 
  20. ^ Seth Godin on Stepping Up and Making it Happen

External links[edit]

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