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Shotta Spence "Word Of Mouth" (WSHH Exclusive - Official Music Video)
Shotta Spence "Word Of Mouth" (WSHH Exclusive - Official Music Video)
Published: 2017/09/12
Channel: WORLDSTARHIPHOP
Rich Homie Quan - Word Of Mouth
Rich Homie Quan - Word Of Mouth
Published: 2017/04/14
Channel: RichHomieQuanVEVO
Shakey Graves - Word of Mouth - Audiotree Live
Shakey Graves - Word of Mouth - Audiotree Live
Published: 2013/07/22
Channel: Audiotreetv
Mike and the Mechanics - Word of Mouth - Lyrics - HD
Mike and the Mechanics - Word of Mouth - Lyrics - HD
Published: 2013/03/08
Channel: AmblerA
Shakey Graves - Word of Mouth
Shakey Graves - Word of Mouth
Published: 2012/07/24
Channel: BE LIE ALL
Word Of Mouth
Word Of Mouth
Published: 2007/02/13
Channel: JohnnyReubonic
Allan Rayman | Word Of Mouth (Acoustic) | Live In Concert
Allan Rayman | Word Of Mouth (Acoustic) | Live In Concert
Published: 2017/04/12
Channel: CBC Music
Mike And The Mechanics- Word Of Mouth.
Mike And The Mechanics- Word Of Mouth.
Published: 2010/10/03
Channel: Nicolas Nova
What is WORD OF MOUTH? What does WORD OF MOUTH mean? WORD OF MOUTH meaning & explanation
What is WORD OF MOUTH? What does WORD OF MOUTH mean? WORD OF MOUTH meaning & explanation
Published: 2016/08/31
Channel: The Audiopedia
How word of mouth really works | Chris Cowan | TEDxLondonBusinessSchool
How word of mouth really works | Chris Cowan | TEDxLondonBusinessSchool
Published: 2016/05/31
Channel: TEDx Talks
WORD of MOUTH: OMB Peezy Documentary
WORD of MOUTH: OMB Peezy Documentary
Published: 2017/09/26
Channel: OMB Peezy
Growing a business with word-of-mouth marketing: the case of iXiGO.com
Growing a business with word-of-mouth marketing: the case of iXiGO.com
Published: 2011/05/30
Channel: INSEAD
Shotta Spence - Word of Mouth (Prod. Von Vuai)
Shotta Spence - Word of Mouth (Prod. Von Vuai)
Published: 2017/09/14
Channel: Sparky
Word Of Mouth
Word Of Mouth
Published: 2017/04/14
Channel: Rich Homie Quan - Topic
Word Of Mouth
Word Of Mouth
Published: 2017/04/14
Channel: Rich Homie Quan - Topic
The Wanted - Word of Mouth (Deluxe Album)
The Wanted - Word of Mouth (Deluxe Album)
Published: 2013/11/03
Channel: sevi stefanou
Word of Mouth f. DJ Cheese- King Kut
Word of Mouth f. DJ Cheese- King Kut
Published: 2007/10/06
Channel: njbadfella
Word of Mouth   Mike + the Mechanics   Official Music Video 1991   YouTube
Word of Mouth Mike + the Mechanics Official Music Video 1991 YouTube
Published: 2012/06/13
Channel: gina mcgarry
Word Of Mouth Feat. DJ Cheese - Coast To Coast
Word Of Mouth Feat. DJ Cheese - Coast To Coast
Published: 2008/03/27
Channel: njbadfella
WORD of MOUTH ft. Εισβολέας & Ματούλα Ζαμάνη | "Απ
WORD of MOUTH ft. Εισβολέας & Ματούλα Ζαμάνη | "Απ' τη γειτονιά" | Official Video Clip
Published: 2014/05/30
Channel: Word of Mouth BeatboxTeam
WOMMA | 5 Principles of Word of Mouth Marketing
WOMMA | 5 Principles of Word of Mouth Marketing
Published: 2011/11/16
Channel: Room 214
" ΜΙΑ ΦΟΡΑ ΗΣΟΥΝ ΕΔΩ" | Word of Mouth ft. Δημήτρης Καρράς & Ταφ Λάθος |Official Video|
" ΜΙΑ ΦΟΡΑ ΗΣΟΥΝ ΕΔΩ" | Word of Mouth ft. Δημήτρης Καρράς & Ταφ Λάθος |Official Video|
Published: 2015/01/12
Channel: Word of Mouth BeatboxTeam
iNTeLL - Word Of Mouth ft Inspectah Deck (Prod by Snowgoons) HD VIDEO
iNTeLL - Word Of Mouth ft Inspectah Deck (Prod by Snowgoons) HD VIDEO
Published: 2017/08/24
Channel: Snowgoons
Word of Mouth Marketing
Word of Mouth Marketing
Published: 2014/03/21
Channel: Richard Wilkinson Brennan
Word Of Mouth
Word Of Mouth
Published: 2016/02/22
Channel: Shakey Graves - Topic
Shakey Graves - Word Of Mouth (Live in Lubbock)
Shakey Graves - Word Of Mouth (Live in Lubbock)
Published: 2013/04/09
Channel: LiveandBreathing
Word of Mouth
Word of Mouth
Published: 2015/12/02
Channel: ODB Films
Eligh - Worldwide by Word of Mouth
Eligh - Worldwide by Word of Mouth
Published: 2009/09/20
Channel: morefishscale
The Strength Of Electronic Word-Of-Mouth explained
The Strength Of Electronic Word-Of-Mouth explained
Published: 2016/02/06
Channel: MarketingExplained
Jaco Pastorius - Word Of Mouth
Jaco Pastorius - Word Of Mouth
Published: 2017/08/22
Channel: Estação do Baixo
Mike and The Mechanics - Word of Mouth TOTP
Mike and The Mechanics - Word of Mouth TOTP
Published: 2008/10/29
Channel: robet76
Rich Homie Quan - Word Of Mouth - James Harden "Road To MVP" Mix
Rich Homie Quan - Word Of Mouth - James Harden "Road To MVP" Mix
Published: 2017/04/19
Channel: Revision Studios
Word Of Mouth - Electro LIVE @ SCHOOLWAVE 2014
Word Of Mouth - Electro LIVE @ SCHOOLWAVE 2014
Published: 2015/01/18
Channel: Schoolwave Festival
Shakey Graves - Word Of Mouth | Sofar Austin
Shakey Graves - Word Of Mouth | Sofar Austin
Published: 2012/05/12
Channel: Sofar Sounds
WORD of MOUTH feat.12ος ΠΙΘΗΚΟΣ - I AM BEATBOX - [Official Video Clip]
WORD of MOUTH feat.12ος ΠΙΘΗΚΟΣ - I AM BEATBOX - [Official Video Clip]
Published: 2014/10/25
Channel: Word of Mouth BeatboxTeam
Mike + The Mechanics - Word of Mouth ( 1991 ) Full Album
Mike + The Mechanics - Word of Mouth ( 1991 ) Full Album
Published: 2017/08/20
Channel: Steve Vokuchan
Word Of Mouth: Jerick McKinnon and Shamar Stephen
Word Of Mouth: Jerick McKinnon and Shamar Stephen
Published: 2017/09/27
Channel: Minnesota Vikings
Mike And The Mechanics Live 2011  Avo Sessions " Word Of Mouth"
Mike And The Mechanics Live 2011 Avo Sessions " Word Of Mouth"
Published: 2012/12/10
Channel: illegalalien2
The Wanted - Word of Mouth Album Preview
The Wanted - Word of Mouth Album Preview
Published: 2013/10/22
Channel: The Wanted
How to Build Organic "Word of Mouth" by Working with Celebrities and Influencers
How to Build Organic "Word of Mouth" by Working with Celebrities and Influencers
Published: 2016/11/30
Channel: L2inc
The Kinks - Word of Mouth
The Kinks - Word of Mouth
Published: 2010/04/23
Channel: BerkeleyMews7
Jaco Pastorius- Word Of Mouth
Jaco Pastorius- Word Of Mouth
Published: 2011/01/08
Channel: Thezone4422
3 Tips for Harnessing the Power of Word of Mouth Marketing by OPEN Forum
3 Tips for Harnessing the Power of Word of Mouth Marketing by OPEN Forum
Published: 2013/10/20
Channel: American Express OPEN
Shakey Graves | "Word Of Mouth" Live at Telluride Blues & Brews Festival
Shakey Graves | "Word Of Mouth" Live at Telluride Blues & Brews Festival
Published: 2016/11/18
Channel: Telluride Blues
Shakey Graves  - "Word of Mouth" (Live In Sun King Studio 92 Powered By Klpsch Audio)
Shakey Graves - "Word of Mouth" (Live In Sun King Studio 92 Powered By Klpsch Audio)
Published: 2015/04/09
Channel: WTTSFM
Shakey Graves - Word of Mouth lyrics
Shakey Graves - Word of Mouth lyrics
Published: 2017/06/16
Channel: IrishFireGirl
Word Of Mouth - Mike & The Mechanics
Word Of Mouth - Mike & The Mechanics
Published: 2014/04/18
Channel: Serdar Yaşar
The power of Word of Mouth at your service
The power of Word of Mouth at your service
Published: 2016/09/22
Channel: My Good Client
Word Of Mouth
Word Of Mouth
Published: 2017/09/22
Channel: Allan Rayman - Topic
Word of Mouth  -  Reach Out
Word of Mouth - Reach Out
Published: 2016/10/17
Channel: Free is in Da House
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WIKIPEDIA ARTICLE

From Wikipedia, the free encyclopedia
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Word of mouth or viva voce, is the passing of information from person to person by oral communication, which could be as simple as telling someone the time of day.[1] Storytelling is a common form of word-of-mouth communication where one person tells others a story about a real event or something made up. Oral tradition is cultural material and traditions transmitted by word of mouth through successive generations. Storytelling and oral tradition are forms of word of mouth that play important roles in folklore and mythology. Another example of oral communication is oral history—the recording, preservation and interpretation of historical information, based on the personal experiences and opinions of the speaker. Oral history preservation is the field that deals with the care and upkeep of oral history materials collected by word of mouth, whatever format they may be in.

Storytelling[edit]

Storytelling often involves improvisation or embellishment. Stories or narratives have been shared in every culture as a means of entertainment, education, cultural preservation and in order to instill moral values.

The earliest forms of storytelling were thought to have been primarily oral combined with gesture storytelling for many of the ancient cultures. The Australian Aboriginal people painted symbols from stories on cave walls as a means of helping the storyteller remember the story. The story was then told using a combination of oral narrative, music, rock art, and dance.

Traditionally, oral stories were committed to memory and then passed from generation to generation. However, in literate societies, written and televised media have largely replaced this method of communicating local, family, and cultural histories. Oral storytelling remains the dominant medium of learning in some countries with low literacy rates.

Oral tradition[edit]

Oral tradition (sometimes referred to as "oral culture" or "oral lore") is cultural material and traditions transmitted orally from one generation to another.[2][3] The messages or testimony are verbally transmitted in speech or song and may take the form, for example, of folktales, sayings, ballads, songs, or chants. In this way, it is possible for a society to transmit oral history, oral literature, oral law and other knowledges across generations without a writing system.

Sociologists emphasize a requirement that the material is held in common by a group of people, over several generations, and thus distinguish oral tradition from testimony or oral history.[4] In a general sense, "oral tradition" refers to the transmission of cultural material through vocal utterance, and was long held to be a key descriptor of folklore (a criterion no longer rigidly held by all folklorists).[5] As an academic discipline, it refers both to a set of objects of study and a method by which they are studied[6]—the method may be called variously "oral traditional theory", "the theory of Oral-Formulaic Composition" and the "Parry-Lord theory" (after two of its founders). The study of oral tradition is distinct from the academic discipline of oral history,[7] which is the recording of personal memories and histories of those who experienced historical eras or events.[8] It is also distinct from the study of orality, which can be defined as thought and its verbal expression in societies where the technologies of literacy (especially writing and print) are unfamiliar to most of the population.[9]

Oral history[edit]

Oral history is the recording of personal memories and histories of those who experienced historical eras or events.[8] Oral history is a method of historical documentation, using interviews with living survivors of the time being investigated. Oral history often touches on topics scarcely touched on by written documents, and by doing so, fills in the gaps of records that make up early historical documents. Oral history preservation is the field that deals with the care and upkeep of oral history materials, whatever format they may be in.[10]

Systems[edit]

Long-established systems using word-of-mouth include:

See also[edit]

References[edit]

  1. ^ http://www.thefreedictionary.com/by+word+of+mouth
  2. ^ Vansina, Jan: "Oral Tradition as History", 1985, James Currey Publishers, ISBN 0-85255-007-3, ISBN 978-0-85255-007-6; at page 27 and 28, where Vasina defines oral tradition as "verbal messages which are reported statements from the past beyond the present generation" which "specifies that the message must be oral statements spoken sung or called out on musical instruments only"; "There must be transmission by word of mouth over at least a generation". He points out that "Our definition is a working definition for the use of historians. Sociologists, linguists or scholars of the verbal arts propose their own, which in, e.g., sociology, stresses common knowledge. In linguistics, features that distinguish the language from common dialogue (linguists), and in the verbal arts features of form and content that define art (folklorists)".
  3. ^ Ki-Zerbo, Joseph: "Methodology and African Prehistory", 1990, UNESCO International Scientific Committee for the Drafting of a General History of Africa; James Currey Publishers, ISBN 0-85255-091-X, 9780852550915; see Ch. 7; "Oral tradition and its methodology" at pages 54-61; at page 54: "Oral tradition may be defined as being a testimony transmitted verbally from one generation to another. Its special characteristics are that it is verbal and the manner in which it is transmitted."
  4. ^ Henige, David. Oral, but Oral What? The Nomenclatures of Orality and Their Implications Oral Tradition, 3/1-2 (1988): 229-38. p 232; Henige cites Jan Vansina (1985). Oral tradition as history. Madison, WI: University of Wisconsin Press
  5. ^ Degh, Linda. American Folklore and the Mass Media. Bloomington:IUP, 1994, p. 31
  6. ^ Dundes, Alan, "Editor’s Introduction" to "The Theory of Oral Composition", John Miles Foley. Bloomington, IUP, 1988, pp. ix-xii
  7. ^ Henige, David. Oral, but Oral What? The Nomenclatures of Orality and Their Implications Oral Tradition, 3/1-2 (1988): 229-38. p 232; Henige cites Jan Vansina (1985). Oral tradition as history. Madison, WI: University of Wisconsin Press
  8. ^ a b Oral History
  9. ^ Ong, Walter, S. J., "Orality and Literacy: The Technologizing of the Word". London: Methuen, 1982 p 12
  10. ^ Keakopa, M. (1998). The role of the archivist in the collection and preservation of oral traditions. S.A. Archives Journal, 40,87-93.
  11. ^ Dolgin, Alexander (2008). The Economics of Symbolic Exchange. Springer Science & Business Media. p. 228. ISBN 9783540798828. Retrieved 2014-12-03. Word of mouth can overcome the information cascade devised by marketing specialists. This is important as objective testimony to the power of the bush telegraph. 
  12. ^ "Luther asserted, 'It is the manner of the New Testament and of the gospel that it must be preached and performed by word of mouth and a living voice. Christ himself has not written anything, not has he ordered anything to be written, but rather to be preached by word of mouth.'" Quoted in: Whitford, David M (2014). "Preaching and Worship". T&T Clark Companion to Reformation Theology. Bloomsbury Companions. Bloomsbury Publishing. p. 161. ISBN 9780567445087. Retrieved 2014-12-03. 

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