Zylom is a distributor of casual games for PC and Mac computers, as well as for devices like mobile phones and tablets. Based in Eindhoven, the Netherlands, Zylom delivers casual games throughout Europe.
Zylom offers both online and downloadable games through its own direct-to-consumer website www.zylom.com, which has more than 800 different games to play and download. It also has a mobile website with games for tablets and mobile devices.
Zylom is also the developer and publisher of several of its own popular casual games, such as the Delicious series, the Campfire Legends series, and Heart’s Medicine.
The games on the Zylom website are divided into online games and downloadable games. Players can enjoy the online games for free as often as they like.
The downloadable versions of games are called Deluxe games. These are the full versions of games with all levels and options. Deluxe games can be played full-screen with no advertisements. Anyone who registers (for free) can download free trials of the Deluxe games before purchasing.
Zylom releases new online and download games every week. Most of the games offered by Zylom are fully localized in 8 languages (English, French, Spanish, German, Dutch, Swedish, Italian and Portuguese).
The main game categories offered are:
Zylom offers two subscription models called FunPass and FunTicket. FunPass is a subscription which allows players to download and play all Deluxe games with no restrictions. In principle, it works like a library card; players can download as many games as they would like during their subscription period, but do not purchase any individual games.
At the end of 2013 Zylom introduced a new subscription type: FunTicket. FunTicket is different from FunPass, because this subscription allows players to buy and own individual games. With FunTicket, players receive a game credit every month, and an additional 30% discount on other game purchases.
Zylom was founded in Eindhoven, the Netherlands, in 2001. Due to the success of the company it expanded fast and just a couple of years later in 2006, it was acquired by the American RealNetworks Inc.. In 2011, RealNetworks came up with one name for all their game websites, GameHouse. Zylom became part of GameHouse too, but because of the popular and well-known name of the company, it stayed Zylom for their consumers. In 2012 Zylom’s in-house game studio was closed, but Zylom still continues to develop their own game titles like the Delicious series.
The nine founders of Zylom had a hard time making the website profitable in the first years. Releasing Deluxe games, advertisements, and a change of target audience was the answer. In the beginning, Zylom mainly focused on online games for young men, until extensive research revealed their games were mostly played by women. The company decided to change their target audience and focused more and more on download games that were suitable for female players. Nowadays Zylom is strongly related to www.gamehouse.com, www.realnetworks.com, and www.atrativa.com.br
Founded: 2001 (Eindhoven)
Headquarters: Eindhoven, the Netherlands
Industry: Casual Games/Casual Online/Video Games Developer/Publisher/Distributor
Employees: 50 – 70